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Exploring the Essential Features of “Katja Loom Academy – Ecommerce Analytics Mastery”
Ecommerce Analytics Mastery for Ambitious Marketers & Data Analysts
7 Hours Condensed Fast-Track with Ready-to-Use Knowledge and Mentorship from Leading Head of BI & Analytics.
Hi! I’m Katja.
When I started many years ago, I had to learn everything myself and often did not know where to go and ask.
With Katja Loom Academy, I make analytics more fun, approachable and create an inviting space for people to ask questions.
All the things I teach are from my own experience working with many brands and marketing teams.
I’m really happy to start this learning trip with you.
What Will You Learn?
Profit & Loss Statements (PnL)
Read & understand PnL in detail. Get benchmarks, discuss findings with C-level & finance, drive actions for different teams.
Ecommerce KPIs
Calculate and understand important Ecommerce KPIs; from customer acquisition to retention, website, contribution margins and profitability.
Cohort Analysis & CLV
Learn how to read & calculate cohorts, customer lifetime value (CLV), understand if you are first-order profitable and calculate break-even.
Forecasting & Planning
Write financial projections and forecast revenue & profitability with high accuracy, even a long time into the future.
Master Google Sheets
Basic & advanced Google Sheet formulas, functions and chart creation tailored for e-commerce data analysis.
Finding your way through Ecommerce Analytics can be a challenge.
With Katja Loom Academy, I help ambitious marketers & data analysts to go:
- From not knowing where to start, an overload of metrics and KPIs …
- … to having a structured roadmap with what really matters to fast-track your success in ecommerce analytics.
- From generic advice & theory without practical examples …
- … to ready-to-use knowledge that you can apply directly & helps you in your daily work.
- From confusing calculations that are hard to understand and validate …
- … to simple, step-by-step break-downs with real-life examples and exercises.
- From extensive information that takes too much time to work through …
- … to well-prepared lessons based on 11 years of experience condensed in 7 hours leaning material.
- From wondering what a metric actually means and if it is good or bad …
- … to benchmarks & guidance how to interpret data and decide on actions.
- From being uncomfortable asking boss or co-workers (and Chat GPT ain’t good enough) …
- … to having a mentor you can always ask and an encouraging environment where every question is welcome.
What Others Are Saying
Luise
“Having learned about the KPIs and working with Katja is helping me immensely in my new job.
I became the person who knows best about KPIs in my company and I now also feel super comfortable with data, numbers, analytics.”
Influencer Marketing Lead
femtasy
Karo
“I used to be very scared of numbers. It was always so cool to have Katja by my side.
Katja took my fear of numbers and took the time to structure them with me.”
Growth Marketing
getvoila
Theresa
“Katja is one of the nicest persons I’ve worked with because she took her time to help and explained things really easily.
Katja would break them down and explain it really clearly so that everyone could understand it.”
CRM Lead
getvoila
Ecommerce Analytics Mastery
- Online academy: 11 years of experience condensed in 7 hours of well-prepared lessons, so you can focus on what’s really important
- Hands-on exercises & real-life examples that you can apply in your daily work
- Downloadable templates to use side-by-side with my step-by-step calculation videos
- Summaries for every lesson so you can quickly recap & maximise the impact of your time
Ready to Fast-Track Your
Ecommerce Analytics Skills?
Secure your spot today & get started on an exciting journey.
- Practical lessons with examples that you can apply in your daily work
- Have clarity how to interpret metrics and why they are important
- Compare KPIs and understand if they are good or bad
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/
