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Exploring the Essential Features of “Jana O. Media – Idea Pin Brilliance: Creating Idea Pins that Grow Your Influence & Your Income”
Your Instructor
Jana
Hello, there! I’m Jana Osofsky, a Pinterest and Marketing Educator for online micro-influencers, and other online experts. I help clients and students grow their audiences, expand their influence, and fill their client rosters – with profitable Pinterest strategies!
Course Curriculum
Welcome! WATCH this Intro section first!
- What you’ll learn and accomplish + Tips for getting the most from this course (13:30)
Pinterest Strategy Foundations for Marketers & Creators
- The Strategy Overview: Increase your influence & income with Idea Pins (4:18)
- Purpose & Goals (17:37)
- Idea Pins 101 (19:42)
- How do Idea Pins help us GROW and EARN? (14:58)
Let’s tour the ๐ก Brilliant Idea Pin Planner!
- The 4 Elements Your Idea Pin Needs + Planner Walk-through (28:21)
- Access the planner here – and make your own copy. (4:37)
๐งฉ Element 1: Topic
- Introduction to the Topic section (2:01)
- What topics work on Pinterest? (PRE-Sell Framework) (22:40)
- How to use what your audience *actually wants* to generate topic ideas (15:14)
- Use this tool to generate 5+ amazing pin topics – from one keyword! (17:40)
- NEW! — Use ChatGPT to generate endless Idea Pin topic ideas – from your keywords (14:18)
- How to find and use Pinterest *trends* – without wasting time or getting off-topic! (44:46)
- How to repurpose larger pieces of content – into multiple Idea pins that your audience loves! (9:07)
๐งฉ Element 2: Target Keyword
- Introduction to the Target Keyword section (3:46)
- How / where do you find what keywords are *actually* being searched on Pinterest? (9:35)
- Cheat Sheet: Where to add keywords on your Idea Pins (to optimize them for discoverability!) (6:31)
๐งฉ Element 3: CTA (Call to Action)
- Intro to Pinterest Idea Pin CTAs (Calls to Action) – What do you want pinners to do NEXT? (14:49)
- What CTAs work on Pinterest? + How they work, where and how to add them (39:37)
(Optional) ๐งฉ Element 4: Approach
- 7+ approaches you can take to creating Idea pins – Let’s get creative! (35:49)
- How to use various ‘Approaches’ to maximize your ideas and your content (9:39)
Putting it all together: Using your Planner!
- 4 Specific Workflows & Examples (26:29)
- Batching your Idea Pin creation: strategies, tactics, & ideas (11:10)
*EXACTLY* how to keyword-optimize your Idea Pins – to get found by the action-takers!
- 5 ways to optimize your Idea Pins for search: keywords, how-to’s, & formulas (35:27)
- 4 Ways to UPLEVEL your Pinterest keyword strategy! (12:33)
Supplemental & Bonus Materials: โป๏ธ Repurposing your IG Reels, Stories, Tiktoks as Idea Pins
- Overview (& CRASH course!) of repurposing short-form videos (SFVs) to Pinterest (15:20)
- How to ensure your repurposed SFVs will be platform-appropriate and get RESULTS! (26:04)
- Repurposing SFVs – Tactics & Examples (38:51)
- How to use the ๐ก Brilliant Idea Pin Planner
Supplemental & Bonus Materials: ๐ How does this thing work? … How do I MAKE an Idea pin???
- How to Use Pinterest’s Idea Pin Builder on Mobile – Tools, Tricks, Etc. (28:09)
What if your Idea pins aren’t getting results? … โ๏ธ The Troubleshooting Guide โ๏ธ
- WATCH THIS before any troubleshooting videos! ๐๐ป Intro the Troubleshooting Guide (8:29)
- What if your IMPRESSIONS are really low / no one is seeing your pins? (13:01)
- What if you’re getting LOTS OF VIEWS – but no one is taking ACTION on your pins? (9:24)
- What if your FOLLOWERS aren’t growing? (14:46)
- What if you have trouble being CONSISTENT with pinning? Or you never know WHAT to pin? (11:18)
- What if pinners aren’t SAVING your pins? (12:34)
- What if you’re not making SALES? (27:31)
- Epilogue to the Troubleshooting Guide (2:02)
BONUS! ๐ Your 7-Step PLAN to Qualify for Creator Rewards – & Earn Money RIGHT ON Pinterest
- Your 7-Step PLAN to Qualify for Creator Rewards – & Earn Money RIGHT ON Pinterest (69:27)
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/