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Exploring the Essential Features of “Rebecca De Azevedo – Jumpstart Your Massage Practice”
Rock Your Massage Practice Academy
with Rebecca de Azevedo Overson, LMT, Business Mentor and Coach for Massage Therapists and Bodyworkers.
24 Hours from now, you’ll be laying the foundation for your own successful massage practice – Without wasting hours, money, and brain cells trying to figure out where to start!
Does this sound familiar?:
You are scrolling late at night through Facebook groups, again, looking for advice and information about your massage practice.
Reading. Posting. Watching free videos.
You are drowning in information.
What are the first steps? What are the next steps? What should YOU do?
You post a question about your niche… You get 117 answers that leave you more confused.
Maybe you get brave and throw your ideas for your business name out there in a post.
Half the commenters like it, the other half shoot it down.
You spend hours and hours trying to find answers to your questions, but that process leaves you with more questions.
You’re beginning to wonder if you can really have the business you dream of, and all sorts of crazy questions start running through your head:
Are my ideas even good? Can I do this?
Where do I start? How do I do this the right way?
Is this whole self-employed thing even worth it?
My clients in my 8-week Rock Your Massage Practice Academy have been doing amazing things. Even during COVID. During shutdowns, they started working ON their businesses, solving problems, and implementing strategies.
They upleved their skills.
They took my other courses like hypnotherapy, or finished their Transformational Healing Coach certifications and began working online with clients.
Many of you have been scared to make the big commitment to go all-in on building your own successful massage practice.
If you are thinking of starting, wanting to start, or restarting your practice, who maybe aren’t ready for our full Academy….
but want to do SOMETHING to dip your toe in the pool so that you can go ahead and get started…
Knowing that you have built a solid foundation….
I present to you THAT Program!
It’s called Jumpstart Your Massage Practice.
Who this is for:
- People who haven’t begun their own practice and don’t know where to start.
- People who aren’t quite ready to go all-in on their practice but want a roadmap to get started.
- People who have started a practice but it has stalled out and they don’t know why
- For people who aren’t quite ready to invest in my full mentoring program but want to work on building the foundation for a successful practice.
- Action-takers who know they must do the work to get results.
The Story behind Why I created JUMPSTART Your Massage Practice:
This course is an answer to a demand for help.
A demand for clarity.
And quite frankly, I couldn’t stand it any longer –
I have spoken on the phone to literally THOUSANDS of massage therapists who need help with their practices – serious help – like SOS help. They filled out their application and booked a 60-minute strategy session so we could look together at what the real problems are and how to fix them.
We found that six out of ten people were a good fit and wanted my help. And 100% of those wanted what I offer in my 8-week mentoring program, Rock Your Massage Practice, but quite frankly, only about three out of ten were in a position to invest in it. (it is not cheap.)
What about the others?
Some pulled it together and came back later, but that was 1 in 1000.
But What about the others? I kept asking. How could I help?
I know that in order to succeed in business for oneself, a massage therapist has to be committed, coachable, and resourceful. I know it takes a HUGE investment to truly thrive in business, and I don’t mean and investment of money, but also emotional resources, time, energy, attention, and focus. It. is. HARD. I have a massive success rate in my mentoring program – but It. Is. HARD. And because of that, I know that not everyone is ready to go all in or able to go all in….
But they still wanted a roadmap.
So here it is.
If you are wondering where to start with your business….
Or where to re-start with your business….
If you are in the middle of your business but something isn’t working….
This is where you can start.
This is not a program about booking and rebooking. This is not a program about how to even get clients. Why? That’s not what most therapists need and that is NOT the first step! Ever!
Almost always, the question I hear the most in my free Facebook Group is: “How do I get clients?”
And almost always the question I fire back is, “Who are you trying to get on your massage table?”
And if the answer is “anyone” or “everyone” – I already know we have a big problem and you should not be trying to get clients…..yet.
The problem is, most therapists don’t think about the BUSINESS side of things, only the SERVICES they offer. If your business doesn’t have the proper foundations, you can’t offer your services very well.
It doesn’t matter what you do to get clients, nor does it matter how many clients you have. It’s like putting the roof on a house that doesn’t even have walls yet.
You must build the foundation first, no exceptions, or you’ll topple. So, this course is to ensure you have the proper foundation for a practice.
You need the proper foundations, especially if you are still in massage school, or have worked for others but want to go on your own, or are wondering why your current practice isn’t working as well as you’d like it to.
Having coached hundreds of massage therapists personally, to double, triple, quadruple their income – to be fully booked in record time – to make more of an impact and more income than they’ve ever made…
I have proven my systems and the thinking behind them.
Right now, you’ve got to realize that many therapists have actually ignored the basic foundations of a business — they just think “I have a table, I’ll go rally some clients!”
This is a mistake. And I just can’t see amazing, gifted healers unwittingly commit career harikari anymore. This is the most comprehensive, affordable solution to your problems, and I’m so excited for you to dive in.
I want to help you succeed and these mini lessons extracted from my 8-week Academy have already proven successful – so I’m giving you a few of them here, to help you get started THE RIGHT WAY so that you don’t have to go back and do it all over again.
Follow my process. It works. And if you decide you want full help at any point, reach out. If we decide to do mentoring together, your tuition for Jumpstart Your Massage Practice DIY course will be 100% applied to your tuition for Rock Your Massage Practice with the full support of my team.
Let’s do this!
Outcomes:
- Knowing your business is properly set up
- Discover or affirm your niche
- Clarity on how to talk about your niche
- A business name and tagline
- Take a look at your numbers and what you should be charging
- Clarity on why professional logo and web design make a HUGE difference in your business
- Tools for dealing with money mindset and fears that are holding you back
- You will know how to ensure your business is actually set up as a business
- This is a powerful foundation! If you’ve ever baked cookies, you know that the first step is to measure and mix dry ingredients together in one bowl before you do anything else. There are obviously more steps to get the result you want but you cannot forego that first step!
Benefits
- Ensure your business is actually set up legally and properly
- Avoid the #1 mistake massage therapists make in business
- Discover a niche that lights you up, and get over the fear of limiting yourself to a niche
- Create marketing messaging that resonates with the people you care about helping most
- Craft the perfect name for your practice using my proven steps
- Identify and remove limiting beliefs about money
- Liberate yourself from self-doubt and confidence issues that are holding you back
- Know for certain if your rates are dooming your practice to failure (or not)
- Know exactly what you MUST charge in order to live the life you want to live
- Build visibility and trust in your business
- Create messaging that resonates with your audience
- You’re eligible to 4.5 CEU’s upon successful completion
Contents of the Jumpstart Program:
Module 1:
- Orientation and welcome
- Is your business properly set up?Â
- Let’s talk mindset
- Identifying money blocksÂ
- Clearing money blocks
- Freedom from fear workshop
- Wrap up of Module 1
Module 2:
- Why you need a niche (a niche is NOT a modality, and niche will NOT limit you!)
- How to Discover your niche – I have a handy chart for you. Just follow the process.Â
- Refine your niche – make sure you’ve got the right one and that there’s a market for it.
Module 3:
- Key marketing messaging – How the heck to talk about who you are and who do you work with — in terms non-massage therapists can easily understand
- Researching your niche — holy cow you’ll learn a LOT.Â
- Naming your business – business names in our field usually SUCK. Don’t let that be you.Â
- Knowing your numbers – no amount of clients will fix prices that are too low to succeed. The numbers have to work, or you’ll work yourself to death.Â
Module 4:
- Why You NEED professional graphic design and what it can do for your business image
- Web Design Necessities – my checklist of what should and shouldn’t be on each page of your website
- The Theory of Web Design – so that you can finally understand how to get your site to convert clicks into customers.
Module 5:
- Next Steps in your practice
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/