Exploring the Essential Features of “Jon Loomer – Failing To Scaling 2018“
FROM FAILING TO SCALING
Trusted Strategies for Account Recovery and Growth
Who Is This For?
If you’re struggling with account predictability and ongoing ad performance, this course is a must-take! Even if you took the Scaling course, you’ll find value in this one!
TRAINING OVERVIEW
This new course is similar to our spring 2018 Scaling course but has been revamped with updated content and a stronger focus on turning underperforming accounts around. This training course features two 90-minute webinar lessons, each including presentations and up to 30 minutes of Q&A. Replays will be made available to those who can’t attend live.
LESSON 1:
Tuesday, July 24 at 3pm EDT
Sustainable Growth Fundamentals
Set up accounts to scale, what to do when performance declines, turn short-term wins into long-term ROI.
LESSON 2:
Thursday, July 26 at 3pm EDT
Advanced Techniques from the Pros
Diving deeper into tactics for sustainability and growth via horizontal scaling.
TOPICS COVERED
- Horizontal vs. vertical scaling
- Account structure and naming conventions
- Demystifying the learning phase
- Audience overlap
- Social proofing
- Bidding and budgeting
- Pixel optimization
- DPA Windows
- DPA cross-selling and upselling
- Quality checking your Product Catalog
- Immediate steps to take when accounts begin to decline
- Restructuring an account based on past performance
- Stabilizing your account and saving money
WHAT YOU’LL LEARN
A deep and thorough understanding of the most advanced strategies for scaling to achieve long-term success and ROI. You’ll learn the following:
- When and how your account is ready to scale
- Steps to begin scaling the right way
- Turning around poorly performing accounts
- Intentionally planning your ad builds
- Setting clear expectations for results
- Pros/cons of different types of scaling
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/
