Alexandra Evjen – Upping Your Pinterest Game with Paid Ads

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Exploring the Essential Features of “Alexandra Evjen – Upping Your Pinterest Game with Paid Ads”

• 6 Video lessons in HD
• 1h 12m of class content

LESSONS

1. Class Introduction
2. Why Pinterest?
3. Types Of Campaigns
4. How To Create Your Ad
5. Keyword Targeting
6. Measuring & Testing

CLASS DESCRIPTION

Learn The Ins And Outs Of Creating A Successful Ad Campaign On Pinterest

If you’re one of the many businesses that have found the Pinterest platform conducive to promoting your brand, then you’ll definitely want to consider expanding your reach on the site with paid ads and promoted pins.

Pinterest has more than 200 million monthly active users, and more than a third of them have an annual household income of more than $100,000. Two-thirds of the content saved to Pinterest is from businesses, and 83 percent of Pinners said they’d rather follow their favorite store than their favorite celebrity.

“Pinterest Queen” and digital content creator Alexandra Evjen will show you how to take advantage of all that brand loyalty and enthusiasm with perfectly produced paid Pinterest ads. She’ll walk you through the specifics of developing a highly targeted and effective ad campaign that meets your business goals.

In this class, you’ll learn how to:

• Understand the nuts and bolts of Pinterest paid ads.
• Develop an ad strategy that works with your end goals.
• Maximize your ad dollars.
• Choose which type of ad campaign and promoted pin is right for you.
• Create the perfect Pinterest pin.
• Target audiences with keywords.
• Perform A/B testing.
• Analyze the success of your ads and change your plan accordingly.

ALEXANDRA EVJEN

She never would have thought she would be dubbed the “Pinterest queen” by her peers or end up with a famous home published in top decor magazines and blogs, but it attests to the skills and talent that has made the name Alex Evjen synonymous with influencer marketing. Deemed Business Insider and InStyle Magazine’s Top Pinner, she has helped countless brands such as Target, Home Depot, and Anthropologie create digital content that keeps consumers wanting more and making products fly off the shelves. With her creative eye and her strategic mind, she excels at helping brands incorporate Pinterest into their overall digital strategy and use this powerful platform to anticipate ever-changing consumer trends. Organically, Alex has grown her audience to over 1.1 million followers with a reach beyond 10 million people. She has always kept authenticity and integrity a priority through the past seven years as an influencer and creator. In a sea of perfect squares and rectangles, she carefully balances transparency and beauty that connects with her audience and satisfies her clients by increasing sales to “out of stock” status. Her ability to create meaningful content-driven solutions for businesses across multiple categories mixed with her unrivaled logistical experience in social media marketing makes her a leader in influencer marketing. Alex not only applies her digital strategy skills through AVE Styles, but also is a team member at August United, an influencer marketing agency based in Arizona. She manages relationships with influencers and leads influencer marketing strategies for Kroger banners such as Ralphs and Smith’s. She is also a mom of two kids, and cares much more relationships than the bottom line any day of the week.

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/