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Exploring the Essential Features of “Centre of Excellence – Travel Blogging Diploma Course”
What Will You Learn?
Travel, expand your life experience and open your mind. Try new food, meet new people, pick up new languages, and discover other cultures. Write about it and get paid to do it, as a travel blogger. But how? The Travel Blogging Diploma Course teaches you the practical basics and gives you the tools you need to stand out from the crowd and earn an income pursuing your passion. You just need to take the first step…
The Travel Blogging Diploma Course takes you through the process of creating and monetising your own travel blog. So, where to start? The course begins by answering exactly that, as is takes you through setting up a blog that is both uniquely you and professional. You’ll learn how to go about choosing the right name for your blog, getting your site hosted and building the site itself.
With your blog set up and ready to go, now you need some content, but the sight of the blank screen can be daunting, to say the least. The course provides guidance on writing your first blog post and how to construct blog posts, tips on keeping you organised and writing regularly, and even gives you numerous ideas on travel blog topics to get you started or to use when you’re having a creative lull.
“A picture is worth a thousand words”, so save yourself a lot of typing and get to grips with photography. Studying the Travel Blogging Diploma Course, you’ll become familiar with photographic equipment and image capturing techniques that will have you producing the perfect photos to accompany your copy. Practical techniques covered by the course include composition, use of lighting, and image editing. Complementing your new-found photography skills, you’ll learn how to create, promote and monetise video blog content (vlogs) and the equipment you will need to achieve this.
You now have an amazing blog – packed full of interesting travel articles, beautiful photography and videos that transport your readers around the globe. But where are you getting your readers from? Social media is an incredibly powerful tool in exposing your work to an interested audience but how do you get your blog in front of them? The Travel Blogging Diploma Course guides you through the importance of social media, how to create a strategy that fits your needs, outlines the social networking platforms so that you can make an informed decision on the ones to concentrate on, and how to go about using social bookmarking sites.
Maybe your wish in taking this course is to document your travels for yourself but you may want to turn it into a business – producing an additional or sole income. This course will help you to do that. You’ll explore key elements of design that will make your site more appealing to visitors, discover the importance of SEO (search engine optimisation) in increasing site traffic, marketing your blog and creating products from the content you create. You’ll also be guided through 10 specific ways that you can monetise your blog.
You’re all set, so get packing! Literally. Knowing what to take, and just as importantly what not to take, can be difficult in your first ventures as a travel blogger. The Travel Blogging Diploma Course makes it easy with lists of all the essentials to take, whether you’re travelling alone or with children. Listing clothes, medical supplies, items for children or babies, and any tech you’ll need. If it’s on the list – take it. If it’s not – do you REALLY need to bring it?
The course rounds off with a couple of case studies from those who have come before and made a success of travel blogging – highlighting how they went about it and now live their dream. You will also be provided with a list of bloggers to start following and use as motivation and as a map to your future success.
Upon successful completion of this course you will:
- Be able to set up your own travel blog, complete with name, niche and look
- Have the tools to write regular blog posts on exciting, engaging topics
- Understand the importance of photography to a travel blog and be able to know how to take great images
- Know how to create video blog posts that others really want to watch
- Be able to implement good SEO tactics and grow visitors to your blog
- Be confident that you can create a great social media strategy using the networking platforms that are right for your needs
- Have a blog that promotes your passion and runs as a business
- Be well versed in the different ways you can monetise your travel blog and know which ways will work best for you
- Be able to create a concise packing list for your backpack or carry-on
Course Syllabus
What will I learn on the course?
Module 1 – Getting Started
8 parts
Introduction
Part 1: Naming Your Blog
Part 2: Choosing a Host Site
Part 3: Features of Your Site
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 1 Assessment
Module 2 – What to Write
7 parts
Part 1: Get Organised
Part 2: Writing Within Your Niche
Part 3: Crafting Blog Posts
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 2 Assessment
Module 3 – Travel Photography
8 parts
Part 1: Why You Need Good Photographs
Part 2: Basic Photography Skills
Part 3: Working with Light
Part 4: Night Photography
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 3 Assessment
Module 4 – Travel Vlogging
8 parts
Part 1: What is Vlogging?
Part 2: Creating Video Blogs Others Want to Watch
Part 3: Publish
Part 4: Monetising Your YouTube Channel
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 4 Assessment
Module 5 – Social Media
10 parts
Part 1: Why Social Media Is So Important
Part 2: Create a Social Media Strategy
Part 3: The Different Platforms
Part 4: Instagram
Part 5: Pinterest and LinkedIn
Part 6: Social Bookmarking Sites
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 5 Assessment
Module 6 – Turning Your Travel Blog into a Business
9 parts
Part 1: The Design of Your Travel Blog
Part 2: Importance of SEO
Part 3: Building an Email List
Part 4: Marketing
Part 5: Creating Products on Your Blog
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 6 Assessment
Module 7 – Monetising Your Blog
7 parts
Part 1: First Steps – Exposure and Authority
Part 2: Ways to Make Money as a Travel Blogger
Part 3: Brand Partnerships and Brand Ambassador
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 7 Assessment
Module 8 – Travel Gear Guide
7 parts
Part 1: A Guide for Packing
Part 2: What to Pack
Part 3: Travelling with Babies and Young Children
Conclusion
Test Your Knowledge
Key Learning Points Exercise
Module 8 Assessment
Module 9 – Case Studies
7 parts
Part 1: Case Study 1: The Bucket List Family
Part 2: Case Study 2: Nomadic Matt
Part 3: Other Travel Bloggers
Test Your Knowledge
Key Learning Points Exercise
Conclusion
Module 9 Assessment
Who Would Benefit from This Course?
The Travel Blogging Diploma Course is perfect for anyone who has the travel bug and wants to either document their travels in a coherent way, which they can share with friends and family or want to take their passion and earn an income from it.
The course will help beginners, who like to write or make videos, and help you get started with setting up and sharing your content on a travel blog. It is also just as beneficial if you already have a blog set up but want guidance in expanding your audience and monetising your content, as an additional or sole income.
Accreditations
The Travel Blogging Diploma Course will take you up to 150 hours to complete, working from home. There is no time limit for completing this course, it can be studied in your own time at your own pace.
The Quality Licence Scheme is part of the Skills and Education Group, a charitable organisation that unites education and skills-orientated organisations that share similar values and objectives. With more than 100 years of collective experience, the Skills and Education Group’s strategic partnerships create opportunities to inform, influence and represent the wider education and skills sector.
The Skills and Education Group also includes two nationally recognised awarding organisations; Skills and Education Group Awards and Skills and Education Group Access. Through their awarding organisations they have developed a reputation for providing high-quality qualifications and assessments for the education and skills sector. They are committed to helping employers, organisations and learners cultivate the relevant skills for learning, skills for employment, and skills for life.
Their knowledge and experience of working within the awarding sector enables them to work with training providers, through the Quality Licence Scheme, to help them develop high-quality courses and/or training programmes for the non-regulated market.
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