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Exploring the Essential Features of “Clay Cook – Building a Successful Photography Business in a Small Market”
- 8 Video lessons in HD
- 1h 26m of class content
LESSONS
1. Class Introduction
2. The Importance Of Relationships
3. Personal And Professional Fears
4. Professional Perception
5. How To Establish A Business
6. Pricing And Licensing
7. Educating Your Client
8. Estimating And Invoicing
CLASS DESCRIPTION
Make A Stand Out Business In Any City
We all aspire to success professionally and personally, but the journey can be hard in a city where opportunities aren’t beating down the door. Clay Cook’s experiences and work ethic have paved a path for success in less than eight years as an editorial and advertising photographer in Louisville, Kentucky. From an arduous life as a touring musician to documentary work throughout Tanzania, Iraq and Bangladesh, Clay has learned the importance of going the extra mile and taking critical risks. In this unique course, Clay will expose how to break through the small-town mentality and strategically move up the ladder with targeted marketing tactics, practical pricing and pragmatic perception.
CLAY COOK
Photographer Clay Cook has learned the importance of going the extra mile, after a long, arduous run in the music business. As a result, his wisdom, field experience and work ethic has pushed him further into an inspiring career in advertising and editorial photography.
Over a short period of time, Clay has shaped creative projects with brands such as: NBC, A&E Networks, Comcast, Uproxx, Livestrong, NFL, Papa John’s Pizza, Red Bull and Vince Camuto. In addition, he has brought to life worldwide assignments for publications such as Forbes, Popular Mechanics, Adweek, USA Today, ESPN, Modern Salon and Inc.
Every photograph begins with an idea. The job of a photographer is to not only capture the vision, but manipulate it into art, bigger than life and beyond any initial expectations.
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