*** Proof of Product ***
Exploring the Essential Features of “Erik Kennedy – Landing Page Academy: Design Beautiful, High-Converting Sites”
Learn to Write & Design Gorgeous, High-Converting Websites
- Design gorgeous landing pages that make people go “whoa!”
- Boost your site conversion rates with simple text changes
- Resource & inspiration libraries
- All in a step-by-step, repeatable process
Confidently write & design beautiful websites that sell.
I’ll make this quick. There’s only one reason to be reading this page: you want to create amazing-looking, high-converting landing pages.
(Everyone else can move along, no hard feelings 👋)
Still with me? Let’s talk. Does this sound familiar?
- You struggle to make your landing pages look visually stunning
- You have to write the landing page, but you’re not sure if it’s too salesy – or not salesy enough 😬
- Finding good imagery and creative layouts is a total slog
- The whole process takes way too long (and feels unpredictable and unrepeatable)
And, for a designer, it’s a huge problem. Seems like everyone needs a landing page:
- Every business
- Every product or service
- Every app
- Every designer, every agency (a portfolio is a landing page too 🙈)
Yet the same principles go into all of these pages. So if you can master them, that’s a huge win.
How can you reliably and consistently create great landing pages? Ones that make people go “Whoa!” – and, even more importantly, take out their wallets?
(or press “Sign Up” or “Start free trial” or “Donate”, etc.)
I’m glad you asked.
Introducing
24 Video-based Lessons
Watch over my shoulder as I write and design landing pages in real-time, while narrating the best examples from around the web.
Checklists & Cheatsheets
From brand reflection questions to visual design brainstorming aids, the cheatsheets make every step of the process more repeatable, simpler and quicker.
The Visual Interest Table
Never struggle to make your page “pop” again.
The Visual Interest Table is an organized catalog of ways to add visual spice to your landing pages – with notes, techniques, example screenshots, and more.
The Design Asset Library
Find great visuals in record time.
Wouldn’t it be nice if the most common assets for landing page design (vector shapes, textures, pro resources) were in one file?
Now they are 😉
Inside the Course
I.Introduction
- 1.1Begin Here
- 1.2Overview of Process & the Landing Page Mindset
- 1.3Beginning the Copywriting Process
- 1.4Beginning the Visual Design Process
- 1.5Three “Side Threads” to Begin Now
II.Writing the Landing Page
- 2.1Crafting the Headline & Subhead
- 2.2Writing Calls-to-Action
- 2.3Conversion-Oriented Imagery
- 2.4Maximizing Conversions Above the Fold
- 2.5Outlining the Landing Page & Subheads
- 2.6Principles of Great Copywriting
- 2.7The Great Copy Sequence
- 2.8Teach by Example
- 2.9Social Proof: Testimonials & More
III.Visual Design of Landing Pages
- 3.1Establishing a Visual Language
- 3.2The Visual Interest Table
- 3.3The Landing Page Design Asset Library
- 3.4Above-the-Fold Imagery
- 3.5Overlaying Text on Imagery
- 3.6Designing Gorgeous Layouts
- 3.7Animation
- 3.8Responsive Design
IV.Testing Landing Pages
- 4.1The 10-Second Landing Page Test
- 4.2User Testing
Quick. Repeatable. Profitable.
Landing Page Academy teaches a process. It’s a process that you can bring to one landing page, or to dozens.
And it’s aided by a plethora of worksheets and resources.
They’ll transform your never-ending brand conversations into to-the-point questionnaires.
They’ll give you dozens of layout ideas – for above-the-fold imagery, for your main page, for testimonials, and more.
They’re packed full of best practices – and must-avoid mistakes (let’s face it – avoid the 10 worst mistakes, and you’re already way ahead).
Imagine this:
- You instantly have 5-10 specific suggestions for any landing page you need to redesign
- Your clients are amazed at how fast you work, and how many ideas you generate
- At the end of projects, you get results like “donations doubled” or “conversions increased 16%” or “brought in an extra $400,000+ this year alone” (I’ve heard all of those 😎)
- Oh, and you get to highlight those results in your portfolio, bringing in even more work.
At some point, you know that if someone hands you a website, you can make them more money. And that’s a powerful thing. A skill that you can use for any client, any friend, any personal project, any entrepreneurial endeavor of your own.
Do you want that skill?
If so, it’s go time.
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/
