*** Proof of Product ***
Exploring the Essential Features of “Grow and Convert – Become a Top Content Marketer”
Walk into any business and grow it with content using Grow and Convert’s proven content marketing strategy
We’ve spent 5 years perfecting our content strategy across 40+ different B2B and B2C businesses and we teach that exact strategy in this course:
- How to identify SEO keywords that will drive qualified traffic that converts
- How to write content that outranks the competition
- How to drive traffic to your articles in multiple ways
- How to measure conversions and how to scale your content operation.
What You Get
The Course
Lifetime access to the Grow and Convert content marketing course:
- Know exactly what topics and keywords any company should go after that will drive conversions
- How to produce content that ranks for buying keywords
- How to grow traffic through active promotion (paid and organic) and SEO
- How to scale a content operation beyond yourself.
Learn how to build a content strategy that gets conversions for any of these businesses…
B2B SaaS
B2C SaaS
Service Businesses
Why We Built This Content Marketing Course
Hear from Benji Hyam, one of our founders on why we created this course and the pain points we experienced that we set out to solve.
Based on a Proven System Tested on Dozens of Businesses
This content marketing course teaches you the exact 4-step process we’ve used to generate hundreds of leads for over 30 businesses at the Grow and Convert Content Agency, including SaaS, Service, E-commerce, Marketplaces, B2B and B2C businesses:
Read any of these detailed case studies of the results from different clients using this process.
SaaS Content Strategy: How We Scaled Leadfeeder’s Signups to Over 200/month
In September of 2017, a few months after announcing we were starting our agency, Leadfeeder signed with us as our fourth client.
How Long Does It Take for Content Marketing to Work? A Case Study.
One of the top questions we get asked on our sales calls is “how long does content marketing take to work?”
B2C Content Marketing: How We Grew a B2C Blog to 70,000 Pageviews in 14 Months
When CognitiveFX (a concussion treatment center based in Provo, Utah) reached out to us last year to do their content marketing, we were unsure if we’d be able to help them.
Grow and Convert Course Review: How I Grew Keeper Tax’s Pageviews By 400% In 3.5 Months
Earlier this year, Keeper Tax reached out to me to run SEO for their company. Keeper Tax is an automatic expense tracking start-up in San Francisco that helps independent contractors save money on their taxes.
We use this course as training for our own content strategists
This course is a shortcut to getting the learnings you’d get by working at G&C, without actually working at G&C. I took the entire course from start to finish, and it really is all the training a strategist would need to get started working here.
Daniel A
Content Strategist
Get Personalized Feedback On Your Content and Questions
We (Benji, Devesh, and the G&C team) respond and give feedback, often in extreme detail:
Or sometimes other Grow and Convert Agency team members do:
Members also interact with each other and share ideas:
Here’s what our students are saying on Twitter
Freddie Chatt@freddiechatt
Never stop learning.
Don’t get too comfortable. Most industries change all the time (especially SEO)
Set aside some time each week to keep up to date and learn new things.
My fav course this year was @growandconvert’s content course by @benjihyam & @deveshkhanal
Dev Basu / / @devbasu
Probably the best money I’ve ever spent on a course. Highly recommended.
Gerard Dawson@GerardDawson3
After going through your course, though, I can see you also believe that customer research is the foundation for both done well
What You Get When You Sign Up
- Lifetime access
- Watch Benji and Devesh build keyword strategies for multiple types of businesses so you can replicate how we do it
Curriculum
Module 1: Strategy
How to identify high converting keywords and how to develop a content strategy for B2B SaaS, B2C SaaS, Service businesses and ecommerce businesses. Taught via case study. Watch Benji and Devesh do customer research interviews and develop a topic and keyword list 4 different businesses. See walkthrough video for more.
Module 2: Writing
How to write blog posts that impress your target customers and increase chances of ranking (even in difficult niches like software development, technical niches). Detailed line by line breakdowns of good vs. bad how-to posts, comparisons, case studies, bottom of the funnel product posts, and more. A deep dive into our pre-writing questionnaire and outlining process, and how and when we use interviews.
Module 3: Promotion
We share how to drive traffic to your blog posts via paid Facebook promotion, paid Twitter promotion, influencer marketing, content promotion, as well as the processes, tools, and services we use for on-page SEO and linkbuilding.
Module 4: Conversions
How to attribute leads to content with simple reports inside Google Analytics (the exact reports we use with clients), where to place CTAs in blog posts and why we use text based, not image CTAs. We also share our content ROI calculator that you can use to calculate the ROI of content marketing for yourself, clients, or management teams.
Module 5: Hiring
We share how we identify great writers to produce content for us, how much we pay them, how we test them and more.
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/