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Exploring the Essential Features of “Isabelle & Scott – Mastering Go to Market Download 2021“
Introducing the Ultimate Go-to-Market Program: Accelerate Your Success in Just 8 Weeks!
Unlock the secrets to reducing your time to market, gaining early traction, and boosting your revenue with our comprehensive online go-to-market program. In this 8-week virtual course, we provide you with a step-by-step plan to build a powerful machine for launching new products, entering new markets, or opening new channels.
Key Benefits:
By investing in our go-to-market strategy, you’ll avoid common pitfalls such as:
- Jumping into execution mode before understanding the big picture
- Assuming customers will come just because you built it
- Wasting valuable resources on ineffective strategies
- Constantly switching your strategy, leaving your team struggling to catch up
Course Highlights:
This course is designed for:
- Entrepreneurs and founders seeking early momentum and the perfect market for their products
- Marketing and sales leaders aiming to develop a solid pipeline of prospects and enhance deal-closing skills
- Aspiring entrepreneurs wanting to critically assess their ideas and achieve market-fit early on
Curriculum Overview:
Module 1: The Fundamentals of Go-to-Market
- Lesson 1: Go-to-Market Overview
- Lesson 2: Differences and Similarities between B2B and B2C
- Lesson 3: Understanding Market Maturity and Why it Matters
- Lesson 4: When and How to Pivot
Module 2: Defining Your Unique Value Proposition
- Lesson 1: Understanding Customer Needs
- Lesson 2: Your Differentiators – Why Us and Not Them?
- Lesson 3: Adjusting Positioning and Messaging to Your UVP
Module 3: Defining Your Target Markets (B2B Focus)
- Lesson 1: Identifying Your Markets
- Lesson 2: Identifying Top Accounts and Building Your List
Module 4: Channel and Marketing Strategies (B2B Focus)
- Lesson 1: Funnel Fundamentals – Understanding Decision Stages
- Lesson 2: Creating Your Buyer Personas
- Lesson 3: Importance of Content and Inbound Marketing
- Lesson 4: Understanding the Marketing Mix
Module 5: Customer Personas and Marketing Strategies (B2C Focus)
- Lesson 1: Building Your Customer Avatar
- Lesson 2: Importance of Content in Attracting Your Ideal Customer
- Lesson 3: Developing Your Marketing Strategy
Module 6: Developing Your Marketing Plan (B2C Focus)
- Lesson 1: Developing Your Tactical Plan and Building Your Budget
- Lesson 2: Tools of the Trade for Scaling a Business
Module 7: Sales Execution
- Lesson 1: Fundamentals of Sales Execution
- Lesson 2: Top Sales Methodologies
- Lesson 3: Scaling Your Sales Operations
- Lesson 4: Customer Relationship Management
Huge Program Benefits:
This program’s step-by-step approach, with each module building on the other, guides you through every phase of bringing your product to market. Gain access to our decades’ worth of developed worksheets, templates, and cheatsheets, making the course value 10x its price!
Don’t miss this opportunity to transform your go-to-market strategy and achieve consistent success in the market. Enroll now!
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/
