Jon Buchan – Charm Offensive Pro 2022

*** Proof of Product ***

Exploring the Essential Features of “Jon Buchan – Charm Offensive Pro 2022“

What You Get:

Templates

Access to download well over 250 templates in all 16 of my packs (and counting), including sequences for cold pitching and closing deals, following up old leads, securing job interviews, and tons more.

Courses & Trainings

Access all videos, swipe files, and templates for all 10 of my full courses, including the original unorthodox lead generation & marketing course Always Be Winning.

Ebooks & Swipe Files

Download all 7 of my full ebooks to learn about how I write and construct my email templates, the tribe-building lessons I’ve learned.

What About all the Full Courses?

Let’s take a look…

Always Be Winning

The Original Unorthodox Lead Generation & Marketing Course

Always Be Winning puts you in a position where you are never worried about how you’re gonna find new clients. You’re always going to have opportunities.

You can get in front of any type of business. It doesn’t matter if it’s a local business, an exciting and innovative start up, or even a global brand. You can meet any type of person – even if they’re a journalist at a national publication, an industry expert you look up to, or the CEO of a gigantic corporation.

You will be able to open opportunities for yourself whenever you want… and when you’re able to do that, life gets really exciting.

I never thought I’d give this information away, which I guess is why I sold it instead.

Always Be Winning comes in 4 modules:

1. Your Pitch To The World: Crafting your story, your pitch and your offering. This course will show you how to succeed without needing websites, social media followings, or email lists! Learn to develop an offering that’s compelling and specific, find out who your ideal clients are, and write the perfect story that endears you to your prospects.
2. Disarm With Charm: Learn how to find your ideal clients online and get their contact details. Then I’ll show you how to write compelling copy the “Charm Offensive” way – an approach that cuts through the noise and gets your target customers to actually respond and want to talk to you. Finally, I teach how to manage the whole process so you build opportunities for yourself right now – and in the coming weeks, months, and years.
3. Build Your Influence: That’s the outbound stuff sorted, but you also want leads to come to you. I’ll show you how to build your influence online using the same cold pitching tactics you use to generate leads. Find and invite yourself on podcasts that your clients listen to, find and convince journalists and other influencers to write about you, and build yourself a following around your expertise.
4. Conversations Into Cash: This set of training videos shows you how to follow up with interested prospects, the questions to ask before a sales call, during a call sales call, and how to create and send a proposal that has the best chance of winning the deal. Learn how to create proposals that stand out, how to open the meeting, and how to follow up afterwards to give yourself the best chance of winning.
5. Converts Like A Charm
   • My top-selling course on how to use charm and humour to persuade and sell
   • It works:
     • This awesome new pack goes into great detail. It includes an expansive 95-page ebook and 5 training videos totalling over 3 hours, covering:
     • How to use these crafty coy little bullet points that evoke curiosity with their combination of vagueness and specificity. ahem
     • How to deploy unorthodox calls to action to maximise click-through rates.
     • The counter-intuitive way of talking up your own self-interested goals to great persuasive effect.
     • How to incorporate easy to use joke formulas such as “The hyperbole pack pedal”, “Words in their mouth”, “2 Hands” and a variety of others to add spunk, chutzpah, and moxie to your copy.
     • Techniques to thwart the enemies of good copy: the immovable object (writer’s block) and the irresistible force (imposter syndrome).
     • The common mindset issue that people have that prevents them from writing high-converting, charming, funny copy.
     • Make the use of scarcity far more fun for everyone involved, while still maintaining its efficacy.
     • A few crafty tricks to maximising open rates on your most crucial, time-sensitive pitch emails.
     • The 5 key elements you need in any charming sales pitch.
     • The charming little lines I add to social media posts to boost engagement and reach significantly.
     • How to maximise the reach of any social media pitch post by doing one thing a little differently.
     • A cunning, but lazy technique that uses specificity to make your copy resonate with more of your audience.
     • An unorthodox post you can make on Facebook that will get enormous reach and promote whatever you want.
     • The tiny but crucial change I made to my pitch emails after seeing Ben Settle’s that completely changed how I wrote emails to my list.
     • The clever little rhetorical trick used by a former UK Prime Minister and several former US Presidents to make them appear more likeable, and how you can use this tactic in your copy.
     • The writing mindset I learned from one of my favourite authors, Hunter S. Thompson and how you can use it to write more captivating and entertaining copy.
     • The charming little lines I add to social media posts to boost engagement and reach significantly.
     • An unorthodox post you can make on Facebook that will get enormous reach and promote whatever you want.
     • The ‘creative pattern interrupt’ techniques I use on social media to stop people from scrolling
     • .Plus tons more of practical, simple techniques you can use to get your audience laughing and reaching for their wallets.

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/