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Exploring the Essential Features of “Jonathan Goodman – Online Trainer Academy“
Maybe you’ve wondered:
“Is this what my life is going to be like? 5 a.m. mornings. And weird breaks in the middle of my day… If I’m going to make this fitness or nutrition thing work, I need a better way.”
Are you burned out from opening up your entire schedule, training clients at random hours of the day (or night)? Do you wish you had MORE TIME to relax, spend with your kids, travel, or do whatever YOU want? You love what you do. You’re good at it. And you have what it takes to be an exceptional coach. But right now you’re doing the math, and you can’t keep this up and have the life you imagine.
What if someone could show you a clear path to that life you’re trying so hard to build—one where you do the work you love, get paid what you deserve, and take back your time?
And not one of those skeezy, get-rich-quick business coaches crowding your social media feed. (Gross.) You want someone you can trust. Someone who shares your values. Someone who will give you that “I got your back” feeling.
You’re tired and frustrated. But you need to get paid and want to do what you love. So it’s time you met the Online Trainer Academy.
Hi, I’m Jonathan Goodman, the Online Trainer Academy founder.
I was a burned-out trainer for seven years. My alarm would go off just after 5 a.m. I’d train clients from 6:30 in the morning until 9:30 at night. I’d pop caffeine pills because I didn’t have time to sip coffee. I’d throw my lunch in a blender because I didn’t have time to chew. There were days I was so tired, I was nauseous. I loved training clients, but knew the hours weren’t sustainable. I had no life, no girlfriend, and no clear end in sight.
One night, as I was crashing on my parents’ couch, one line played on repeat in my head: Is this what my life is going to be like? I decided right then and there that something had to change, and it was up to me to make it happen.
It wasn’t until years later—after starting an educational website that’s now visited by over 3 million trainers per year—that I realized I wasn’t alone. Turns out fitness pros are great at transforming physiques, but they get stuck trying to transform their careers. It’s not their fault. And if any of this sounds familiar, it’s not your fault.
When you’re a trainer, no one shows you how to run a successful, sustainable business—the kind that lets you …
- Do the work you love,
- Make the money you deserve, and
- Be in full control of your time.
And that’s a shame. Because all you need to get the life you deserve is a passion for fitness, a half-decent work ethic, and a good plan. My guess is you have the first two. And if any of this is resonating, keep reading, and I’ll tell you what that good plan is.
The Online Trainer Academy helps you take your life back from the fitness industry — without having to pay a skeezy “high-ticket business coach,” push crappy supplements, or get half-naked on Instagram.
Unlike gimmicky business coaches, the Online Trainer Academy doesn’t just give you a prescription for one style of business that worked for one person, one time. Instead, you’ll learn a flexible framework for building an online training business that adapts to you and your unique needs. You won’t get this framework anywhere else. Because we invented it—in 2012, way before online training was cool.
Fast-track your results
The Academy is grounded in 7+ years of R&D, with input from 40+ top coaches. We did the legwork for you. So you can stop combing through Facebook groups—and get to the success part now.
Enjoy lifetime access, anywhere
There are no deadlines, and you have lifetime access to the mobile-friendly materials—so you can study at your own pace from the comfort of your own home, and revisit the materials as often as you want.
Verified by experts
Audits by PhDs in distance course learning—including Yale University’s Senior Course Developer—ensure the Academy is set up in the best way to help you learn, retain, and apply the material.
Everything you need to turn your broken fit biz, side gig, or expensive hobby into a thriving online training business.
- Digital textbook, The Fundamentals of Online Training V4.0
- 80+ video lessons
- 45+ scripts, business and legal forms, and templates
- Students-only mastermind
- 30 days of done-for-you social media content
- Answers to 121 most common online training questions
You’ve fumbled through awkward, boring COVID-19 Zoom training sessions. But you know there must be a better way—and you’re right, there is.
COVID-19 was a trainwreck. But you didn’t need a pandemic to know you need a change.
Maybe you have a baby on the way, and you want to free up some time for your future son or daughter. Maybe you’ll need to care for your aging mom or dad soon. Maybe you’re up against the ceiling of your local market. Gym membership is falling, and you don’t know how to stop it. Maybe you just can’t “put up and shut up” with your crappy boss any longer. Or maybe you’re just looking ahead 5, 10, 20 years. And you can’t see how you’ll get where you want to be if nothing changes.
Online coaching is the missing link between you and the life you want. But you know you need a lot more than Zoom to be successful. You need to build your infrastructure—so you can consistently get new clients, and keep them long-term. (Because you can’t fill a leaky bucket.) And you need the right mindset and business skills—so you don’t end up spinning your wheels and working the same crazy hours you do now. And, if you’re really honest with yourself, you’re a fitness professional, not an entrepreneur. Reading about marketing and click funnels makes you want to take a long nap.
You want to be the boss. But you also need guidance for this stuff. That’s where the Online Trainer Academy comes in.
The Online Trainer Academy V4.0 gives you the blueprint, tools, and support you need to take action and build your online training business.
Within minutes of enrolling, you’ll receive login info to your private digital portal: the Success Center. Here you’ll get…
- Your digital copy of Version 4.0 of the Fundamentals of Online Training textbook. Current students say that the thoughtfulness and thoroughness of the materials rivals that of any college course and that it sets the industry standard for online trainer education.
- A tailored study plan. When you first get started, you’ll take a placement quiz that generates a tailored study guide for you. With your guide, you’ll have a roadmap leading straight to your successful online training business.
- Access to 80+ video lessons to speed up your learning. To deepen your understanding, most chapters of the textbook go with short video lessons. All videos include closed-captioning for an inclusive learning experience.
- Every script, business / legal form, and done-for-you template you’ll need. You’ll receive everything to run your business, either ready to go, or with instructions on how to adapt and use it for your business. So you always know what to say and always look professional.
Get the guidance you need from a team of mentors who have all been there before
The Student Success Center is filled with and run by Academy graduates who have gone on to run their own successful online fitness business—and they’re here to support your journey. From being able to submit your work at crucial checkpoints to ensure you’re on the right track to being able to ask any question in the Online Trainer Academy Facebook group, our mentors are here to help you overcome obstacles, power through sticking points, and build a successful online training business.
The material in the Academy’s four modules build on one another as you put the pieces of your ideal business together. Each module is immediately applicable, so you’ll see results long before reaching the end.
MODULE 1: MINDSET
- How to push through frustrating sticking points in your business.
- The Freedom Number equation. (A simple yet powerful tool that will give you clarity.)
- How to identify your 1% Uniqueness Factor. (The key to establishing your vision.)
- How to name your business and set up your social media accounts.
- Includes: A step-by-step process to get your first five paying clients right now.
MODULE 2: BUSINESS STRUCTURE
- Packaging and pricing principles—so you get paid what you’re worth.
- Productivity fundamentals—so you take back control of your time.
- Smooth client onboarding—no high-level tech or software needed.
- Smart ways to provide client support—so you don’t burn out.
- Includes: All legal considerations (complete with done-for-you waivers and forms).
MODULE 3: CLIENT CARE
- How the best coaches motivate clients online. (This is very different from in-person.)
- Effective online assessment techniques. (Also very different from in-person.)
- 6 ways the most compassionate online coaches build rewarding, long-term client relationships—so you’ll have happy, loyal clients.
- Includes how to get new clients via referrals. (Comes with copy-and-paste scripts.)
MODULE 4: MARKETING
- How to leverage the Top of Mind and Attraction Marketing foundational strategies for getting new clients.
- How to use scholarships to get more clients when you’re brand new.
- How to use “guinea pig trials” to get more clients when you’re ready to scale.
- How to use transformation contests to get new clients when you’re ready to sell high-priced packages.
- Important note: All marketing systems work, are easy to follow, and do not require any extra investment or fancy funnels.
BONUS MODULE: LEVEL UP YOUR SKILLS
- Sales copywriting for advertisements and social media—so you write words that sell.
- Testimonial generation—so you build credibility over time.
- Pricing theory—so you know when and how to raise your prices.
- Virtual assistant hiring strategies.
- Includes: Phone sales training. (Complete with a full script.)
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/