Lara McCormick – How to Design Business Cards

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Exploring the Essential Features of “Lara McCormick – How to Design Business Cards”

• 11 Video lessons in HD
• 1h 24m of class content
• Exclusive bonus content
• Lifetime access, anywhere, anytime

Hey Lara! I just checked out your course on CL, How to Design Business Cards, and absolutely loved it! Everything about the course was awesome from content, information, presentation, and your personality. Would you please do more courses? You have a wealth on knowledge, I can tell, and with your easy-going presentation it is a great combo. I would love you to do a course on InDesign or simply on design with various projects from business cards, posters, brochures, etc. Anyway, thank you for that course. You rock! Thank you for your time.
Creativelive Student

LESSONS (11)

1. Class Introduction
2. What Information To Include On Your Business Card
3. Size & Orientation Of A Business Card
4. Choosing A Hierarchy & Layout For Your Business Card
5. Choosing & Using Fonts For Your Business Card
6. Color Combinations On A Business Card
7. Logos & Images On A Business Card
8. Printing & Paper Options For A Business Card
9. Prepping Your Business Card Files
10. DEMO: Business Card: For Work
11. Business Card Demo: For Play

CLASS DESCRIPTION
Design Your Own Business Cards.

Go to any professional networking event and you’ll still see printed business cards in circulation. Business cards make exchanging the full-range of contact information easy and well-designed ones make a lasting first impression. Learn to design your own in How to Design Business Cards with Lara McCormick.

Lara will teach you everything you need to know to create well-designed, attention-grabbing business cards using Adobe Illustrator or InDesign. 

You’ll learn:

• The basics of selecting and combining fonts
• Ways to emphasize key information
• Layouts: alignment and grids
• How to incorporate logos and color

You’ll get tips on choosing between standard or custom sizes and how orientation and spacing impacts readability. Lara will show you where to find unique typefaces and she’ll offer tips on printing orders of all sizes. You’ll also get a collection of business card templates you can customize.

Paper is sticky – make the most out of your next introduction by leaving behind a beautifully-designed custom business card that represents your personal brand.

CLASS MATERIALS

• Business Card Design InDesign Template Horizontal.idml.zip
• Business Card Design Presentation.pdf
• Business Card Design Resources.pdf

INSTRUCTOR
Lara McCormick is a nationally recognized designer and educator, and the former Head of Design Education at CreativeLive in San Francisco, CA. She is the author of ‘Playing with Type: 50 Graphic Experiments forExploring Typographic Design Principles’ published by Rockport Press.Lara is

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