Low-Energy Launching – Michelle Pontvert

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Exploring the Essential Features of “Low-Energy Launching – Michelle Pontvert”

LOW-ENERGY LAUNCHING 
What if launching (aka promoting) your offers didn’t have to feel so darn stressful?
I wondered the same thing for ages, until I figured out my simple, repeatable process to plan, prep and pull off your low-energy launch in just 2 weeks – without stressing out, burning out or putting off your other priorities!

There are a million ways to sell your offer(s) online.
And when you’re stressing out trying to pull together a big, fancy launch that takes months of work, expensive tools & team members to mange, and more missed bedtimes than you can count… only to bring in a trickle of sales?

Yep, that’s when the overwhelm kicks in.

So you end up doing these 3 things:

• You overstretch yourself working nights and weekends trying to get all your ducks in a row ready for the “big day” and drain your energy reserves in the process
• You over-invest in fancy tech and outsourcing before you’re ready in the hopes it will all pay off
• You hang all your hopes on this one launch because you’ve been so focused on getting all the moving parts in place you haven’t had time to promote anything else

We’re taught that we can’t sell our courses, programs, digital products or services without going #ALLIN on big, splashy promotions.
Which means we’re pushed into paying for the latest trendy tech, nurturing our (obviously enormous 🙄) audiences for months before daring to ask for the sale, and overstretching our budget, schedule, and energy reserves in the process…

And we see that played out, over and over again, as every other small business owner continues to try to keep up with the proverbial Joneses’ with a complicated, bloated launch without actually taking home enough income at the end of it all to make it worthwhile.

But what if you could…

• Keep your launch strategically simple so you’ve actually got energy left afterward to support your new clients & customers
• Make money selling your stuff in a matter of weeks (not months!)
• And look forward to launching again (and again!) because you have a repeatable system that fits around your energy levels and other priorities

LET ME INTRODUCE YOU TO…

Low-Energy Launching
Your step-by-step launch system for low-energy entrepreneurs, like you, who are ready to get their offers out there – and selling! – without the fuss and pressure of a typical “whiz-bang, months of prep and stress” launch.

After taking Low-Energy Launching, you will…

• Understand the essentials of a successful launch so you can keep your promotions strategically simple
• Have your next launch strategically mapped out, prepped, and planned with enough buffer space to allow for life to get life-y
• Be able to confidently pull together a full launch in just 2 weeks without overworking, stressing out or derailing you from your other priorities

HI THERE, I’M MICHELLE

As a Life-First Business Strategist, I’m all about making business strategically simple so it can fit around your real-life circumstances
After battling with unpredictable childcare, fluctuating energy levels, and major burnout, I perfected my streamlined launch process and now, I’m excited to share it with you inside Low-Energy Launching!

When I’m not helping my fellow low-energy, low-capacity entrepreneurs build successful, sustainable online businesses, I’m most likely hanging out with my little guy munching on some yummy local croissants 🥐

Inside Low-Energy Launching, you’ll find…

• 7 carefully designed, actionable video modules to guide you through each step of your launch 
• Notion workbook to easily map out all the moving parts of your launch 
• Notion copy generation tool to speed up the writing process and skip the blank page freeze 
• ThriveCart sales page template designed for conversions to wow your future customers  
• ConvertBox pop-up and banner countdown templates to bring a sense of real urgency to your sale
• Easy tech tutorials to take the overwhelm out of setting it all up yourself 

PLUS
BONUS Easy Evergreen course you’ll unlock after submitting your launch recap to repurpose your live launch content into a simple evergreen funnel so you can continue to make sales between launches 

“Really love how actionable it is and LOOOOOVED the live implementation!”
Anouk Briere-Godbout

Sneak Peek Inside the Course
Follow my signature Low-Energy Launch Framework that breaks down the launch process into eight simple steps.

MODULE 1
Get Ready to Low-Energy Launch
Leave your all-singing-all-dancing launch strategies at the door as you get the low-down on how your low-energy launch will work. You’ll walk away with a solid understanding of what you’ll need to make your Low-Energy Launch an achievable success.

MODULE 2
Plan Your Launch
Strategically map out your launch plan for maximum impact and minimum stress with the 2-week roadmap that can be adapted to fit any schedule or energy level.

MODULE 3
Build Your MVP Sales System
Aka your Minimally Viable Process Sales System
Pick out the right tools for the job without adding to our bottom line. Assess the tech you’re already using and thoughtfully add in just the essentials to keep your launch nice and easy.

MODULE 4
Write Your Compelling Copy
This is where the money gets made. Write your high-converting sales page, email copy and social media posts in a flash with the help of the Notion copy generator. Simply fill in the worksheet with all the details about your offer and all of your launch content is magically ready for a final polish before you hit schedule!

MODULE 5
Prep Your Promo
Get your ducks in a row as you pull together your launch asset (from your sales page, payment system, and offer delivery) ahead of time. Lean on the handy templates and step-by-step tutorials to take the stress out of creating everything you’ll need for an impactful launch.

MODULE 6
Schedule Ahead
Take the pressure off your live promotions by pre-scheduling all your emails, social posts and any other content ahead of time. Come launch day, you’ll be able to sit back and purely focus on supporting your potential buyers, rather than scrambling to create content on the fly.

MODULE 7
You’ve Launched, Now What?
After your launch is over, you’ll step back and assess how it went and how you’ll do even better next time. You’ll also brainstorm what you can repurpose from this launch for an even easier promo next time!

Plus these amazing bonuses
UNLOCK AFTER LAUNCH

Easy Evergreen Course
When you’ve submitted your post-launch review, you’ll unlock this bonus course where you’ll take your live launch assets and turn them into an evergreen sales funnel  

Notion Workbook & Copy Generator
Easily map out your full launch and then speed up the writing process and skip the blank page freeze with the Notion launch planner and auto-copy generator

ThriveCart Sales Page Template
Whip up your high-converting sales page in no time with this strategically designed template.

ConvertBox Templates
Build a sense of urgency in your launch with the banner countdown timer and pop-up template

Low-Energy Launching is going to be perfect for you if…

• You’ve got an existing offer that you sell online (i.e. a course, program, digital product, done-for-you service…)
• You have some sort of audience to sell to and have your email list set up
• You’re not banking all your hopes on one launch but rather looking for a lower-stress, more sustainable way to regularly show up & sell

On the other hand, you might want to skip this if…

• You’re brand new in business and still figuring out what you want to sell
• You haven’t built up any sort of audience, whether that be on social media, an email list or even a referral network

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/