Matthew McCall – The Next Great Bull Market

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Exploring the Essential Features of “Matthew McCall – The Next Great Bull Market”

The Next Great Bull Market: How To Pick Winning Stocks and Sectors in the New Global Economy 1st Edition
by Matthew McCall (Author), Tobin Smith (Foreword)

Active investing strategies to profit from world-changing trends

In The Next Great Bull Market, Matthew McCall advocates an approach he calls, “Conversification,” meaning concentrating your investments in specific areas that are poised to benefit from global change. The areas of change addressed throughout this book include the green movement, infrastructure expansion, commodities, peak oil, the next great commodity-water-aging baby boomers, a growing global middle class, geopolitical upheavals, and the explosion of exchange-traded funds. With today’s world characterized by rapid change on many different levels, McCall’s approach holds even greater promise in the years ahead. Page by page, he provides strategies for both conservative investors interested in long-term growth and aggressive investors interested in generating fast profits.

• Describes the dynamics driving each major change and provide specific strategies to take advantage of them
• Shows how to profit from short-term swings in fast-moving sectors of the world economy
• Highlights how to use various investment vehicles, including ETFs, stocks, and options
  Investors who understand and anticipate the changes ahead stand to profit handsomely. With The Next Great Bull Market as your guide, you’ll quickly discover how the trends that are changing the world can be used to enhance the performance of your portfolio.

Editorial Reviews
From the Inside Flap
The world is rapidly changing from the forces of globalization, resource depletion, population growth, and geopolitical uncertainty. Finite supplies of resources are running headlong into a growing global middle class—creating potential shortages in oil, water, and other commodities—while, at the same time, concerns over planetary constraints have sparked a resurgent environmental movement. This fast-changing world is turning investment truisms upside down. But, says Matthew McCall, investors who understand and anticipate these trends stand to profit handsomely in the years ahead.Savvy investors made a great deal of money anticipating major trends of the past twenty years—such as the Internet boom of the 1990s, the rise of China and Brazil, and the jump in oil prices—and the rapid change on many different levels in today’s world holds even greater promise in the years ahead.

In The Next Great Bull Market, McCall shows how world-changing trends are creating pockets of investment opportunity within a largely bearish investment environment—and he introduces a number of major investment themes that will take advantage of the new global economy. With traditional diversification across asset classes now producing anemic returns, he points out, the days of buying the stock of the biggest names on Wall Street and riding the ups and downs is over. McCall offers a new, hands-on approach that adapts to the changing market environment with a combination of concentration and diversification that he calls “conversification.” By concentrating on the sectors of the market that are outperforming, but at the same time diversifying across those same sectors, his approach will produce results that are much greater than that of a portfolio that is diversified and offers less risk than a portfolio that is concentrated.

Covering the full spectrum of change, McCall offers specific advice for profiting from trends such as the green movement, global infrastructure expansion, the new bull market for commodities, health care and aging baby boomers, a growing global middle class, geopolitical upheavals, and more. The Next Great Bull Market is a blueprint for profiting in today’s swiftly changing world.

From the Back Cover
Praise for The Next Great Bull Market

“Sometimes when everyone’s preaching doom and gloom, along comes a guy like Matt to not only make sense of it, but profit from it. Not only did he see the financial crisis coming but he saw our coming out of it as well. It’s how we do and when we do that one of my best guests gets right to the point, and you, right to the potential. Invest well; Matt’s got your back.”
—Neil Cavuto, Sr. Vice President and Anchor, Fox News Channel and Fox Business Network

“It’s one thing to recognize a shift in political realities, and it’s another to have a theory on investing. Combining the two can be very difficult, but Matt McCall has managed to do it with his ideas on ‘conversification’.”
—Connell McShane, Anchor, Fox Business Network

“Whether you are a seasoned veteran or a novice investor, The Next Great Bull Market is a must read for anyone serious about getting ahead in our ever changing global economy. McCall’s presentation of investment ideas for our new economic landscape is spot-on.”
—Dan Connolly, equity trader, Chicago

“Throughout the financial crisis, investors have once again (unfortunately) witnessed Wall Street’s unexpected volatility, pitfalls, and sadly… abundance of scoundrels. Matt McCall, however, is a bold light of tenured efficacy and integrity, which readers will copiously find in his newest work: The Next Great Bull Market. Matt has brilliantly untangled valiant opportunities from the economic mess of today, bringing forth incredible ideas in areas such as global infrastructure, alternative energy, health care and even one of the most precious commodities on earth, often even overlooked by professionals: water. Matt also details the potential risks of pending inflation, while offering stalwart defensive investments, poised for reliance, should another market storm ensue. McCall has opened frontier markets to the masses, while detailing the benefits and importance of diversification, all in an easy-to- understand style, detailed with clear logic. Hats off to McCall and his tireless research, richly evident in The Next Great Bull Market. At the end of the day, Matt has produced a rock-solid Wall Street field guide specifically tailored for at-home investors during these troublesome contemporary times and a magnum opus rallying individual wealth for many years to come.”
—Mark Whistler

About the Author
Matthew McCall, MBA, is founder and President of Penn Financial Group, LLC, an investment advisory company that provides sophisticated advice to individual investors using the firm’s proprietary research model. He is also the publisher of the ETF Bulletin, a weekly publication dedicated to the growing world of ETFs. McCall has been quoted in the Wall Street Journal, Investor’s Business Daily, BusinessWeek, SmartMoney, and the Christian Science Monitor. He regularly writes for Investopedia.com and SeekingAlpha.com, has appeared on CNBC, the Fox Business Network, Fox News, CNN, and Bloomberg TV. McCall is a regular featured guest on the Fox Business Network and has appeared on the highly rated Fox News Channel shows: Bulls & Bears, Your World with Neil Cavuto, and Cashin’ In. He is also the coauthor of The Swing Trader’s Bible, also from Wiley.

Jacket Images: © Jupiter Images

Product details
Publisher ‏ : ‎ Wiley; 1st edition 
Language ‏ : ‎ English
Hardcover ‏ : ‎ 320 pages

About the author
Matthew McCall
Matthew McCall is the founder and president of Penn Financial Group, LLC.His educational background includes an undergraduate degree in finance and an MBA from the University of Colorado.

Mr. McCall’s radio career got its start at WSR, where he was the co-host of a nationally syndicated investment radio show, “Winning on Wall Street”. The national reach of the broadcast allowed him to travel around the country educating investors on the importance of investing and in particular technical analysis.

Since 2004, all of Mr. McCall’s efforts have gone into the company he founded. PFG offers the type of investment advice that has only been available to the elite investors in the past. By offering top-rated customer service along with PFG’s proprietary research, Mr. McCall is changing the investment industry. In the last few years the major media outlets have taken notice of Mr. McCall’s approach to the stock market and his work has been highlighted everywhere from the radio to print to television.

He is the co-author of “The Swing Trader’s Bible” and his first solo book, “The Next Great Bull Market” will hit shelves in the Fall of 2009. He is also the editor of the newsletter, “The ETF Bulletin” and President of investment firm, Penn Financial Group.

Customer reviews

Ron
Excellent Book covering important investment themes
I find this book to be a very informative read and it serves as an important “playbook” that covers investing themes that will be very pertinent for the next couple of decades. I particularly like its conciseness on summarizing key emerging investing trends that should assist the more knowledgeable investors today in re-organizing their portfolio. I was also very grateful for the fact the author has provided examples in each group/theme so that I can use them as reference points when I am doing my own due diligence, comparing them to other stocks or ETFs in the same categories. This helps to save me a lot of time if I were to pick something from scratch. Overall, I consider this book to be an important book that I will be referring to from time to time as I update my own investment portfolio.

Jitman
… to where to put your money and did a good review of recommended stocks and ETFs/industries
This book is more specific when it comes to where to put your money and did a good review of recommended stocks and ETFs/industries.

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