Melissa Burch – Real Fast Library Marketing

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Exploring the Essential Features of “Melissa Burch – Real Fast Library Marketing“

Module 1 – Preparing Your Book For Libraries

Unlock the potential of libraries with Module 1, where we guide you through every step of preparing your book for these invaluable institutions.

The Library Opportunity: Discover the vast opportunities libraries present for your book’s success.
Getting Your Book Ready For Libraries: Learn the essentials of presenting your book in a library-friendly format.
Pricing Your Book: Find the sweet spot for pricing to maximize library interest.
Getting Your Book Listed With Distributors: Understand the crucial steps to ensure your book is readily available through distributors.
Creating Local Demand For Your Book: Tap into local interest to generate buzz for your book.
The All Important Catalog Block: Master the art of creating a compelling catalog block to grab librarians’ attention.
Librarians as Resources: Leverage librarians’ expertise to enhance your book’s visibility.
Preparing Your eBook For Library Sales: Explore the specifics of optimizing your eBook for library sales.

Module 2 – Getting Your Book Into Libraries

Equip yourself with the tools and strategies to successfully infiltrate libraries with Module 2.

Preparing Your Sales Materials: Craft effective sales materials that leave a lasting impression.
Mechanics of a Winning Cover Letter: Master the art of composing a cover letter that opens doors.
Your Books One Sheet: Create an impactful one-sheet to showcase your book effectively.
Your Marketing and PR Plan: Develop a comprehensive plan to market and promote your book.
The Importance of Press Releases: Harness the power of press releases for maximum exposure.
The Author Sheet: Introduce yourself to libraries with an impressive author sheet.
Initial Library Contact: Navigate the first steps in reaching out to libraries.
Following Up With Libraries: Learn the art of strategic follow-ups to reinforce your book’s presence.
Library Sales Calls: Nail the library sales call with proven techniques.
Impress Librarians With Your Emails: Craft emails that captivate librarians and drive interest in your book.
How To Set Up a Library Marketing Campaign Librarians Will Love: Design a marketing campaign tailored to capture librarians’ attention and support.

Module 3 – Library Databases

Access targeted library databases to streamline your outreach and optimize results.

Module 4 – Bonuses

Unlock additional insights and resources to supercharge your library outreach.

Implementation Webinars: Dive deep into practical implementation strategies.
Selling To Chain Bookstores: Explore tactics for successful interactions with chain bookstores.
How To Work With a Sales Assistant: Learn the ropes of collaborating effectively with a sales assistant.
Library of Congress and CIP Blocks – Q&A Session: Get answers to your questions on Library of Congress and CIP blocks.
How To Set Up a Free Marketing Campaign Librarians Will Love: Discover the secrets to setting up impactful, cost-effective marketing campaigns.
Documentation: Access essential documents and templates for your library journey.

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/