Mindvalley – Social Media Mastery

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Exploring the Essential Features of “Mindvalley – Social Media Mastery”

Be in the Top 0.5% of Executives, Founders, Experts & Influencers Using Social Media
Grow sales, expand influence, build raving fans, and gain the ultimate leverage in the world today.

For founders, CEOs, entrepreneurs, influencers and executives seeking to master Social Media for the ultimate leverage in the world today.
… … So they can explode their presence or product to a wider audience.

Whether it’s crafting a standout personal brand, boosting your business’s visibility, expanding your reach, or championing meaningful causes, mastering social media is no longer a choice, but a necessity for success.
 
Succeeding in today’s Social Media is so much more than churning out content.

There’s a science, algorithm, and style to it.

Crack this code and you’ll effortlessly grow your online presence, expand your business, and gain an almost unfair advantage over your competitors.

“If three years ago I was asked this question, ‘what degree gives you the highest chance of success in a career?’

I would have said:

#1 Engineering. #2 Engineering. #3 Engineering.

But I’ve changed my mind in the last two years…

Since the pandemic hit, the #1 demand I have for my companies are people that can take the concept of the business and tell a story about it.

Produce a video, do really rich photography, built out 59 second videos to plaster all over social media to sell product direct to customers.

So if you’re a graduate from the arts or you’re a writer or a photographer or an editor or videographer, all of a sudden I’m paying you $150,000.”

By Kevin O’Leary (Entrepreneur, Investor & Star of ‘Shark Tank’)

Learn from the best social media training institutions – including experts in AI-assisted social media

Mindvalley’s Social Media Mastery program brings together the following experts and training institutions on social media into one comprehensive program.

1. Nas Academy by Nuseir Yassin of ‘Nas Daily’ . The global social media storytelling brand works on social media for world governments and offers university-level social media courses.
2. Hook Point by Brendan Kane, who’s written the definitive books on social media growth, ‘Hook Point’ and ‘One Million Followers’.
3. John Lee, a renowned social media marketing trainer in Singapore and Dubai famous for his sold-out 4,000 people live seminars.
4. AI pioneers such as Domenic Ashburn and Iman Oubou, who are fast becoming leaders in the emerging field of AI-assisted social media.
5. Vishen, founder of Mindvalley, who has built a company with sales approaching $150 million through brand building on social media – as well as Mindvalley’s Chief Growth Officer, Marisha Lakhiani (they are cousins).

These are the brilliant minds who’ve garnered global followings in their millions. Crafted influential brands online. Built multi-million dollar empires. And turned virality into an exact science.

And they’ll be your mentors for the next 6 months, and helping you elevate your social media strategy to a world class level.

Program curriculum

Part 1
The Art of Storytelling on Social Media

Discover the blueprint to crafting stories that connect and spread like wildfire. You’ll learn how to identify your target audience, foster meaningful engagement, and build stories that align with your brand’s values.

• The principles of effective storytelling: structure, style, and substance.
• Techniques for scripting videos that educate, entertain, and align with your brand.
• Analyze successful branded content to uncover narrative strategies.
• Craft titles and scripts that capture attention and retain interest.
• Strategies for connecting with your audience through relatable stories.
• The role of storytelling in enhancing audience engagement and content success.

Part 2
Behind the Lens: Secrets of Professional Video Production

Create stunning videos on social media with just the camera on your smartphone. Discover how to enhance your skills in editing, understand platform-specific nuances, and learn to use technical insights to capture attention in seconds.

• Interpret and leverage analytics across different platforms.
• Editing techniques: from basic cuts to advanced storytelling methods.
• Optimizing video quality and export settings for various social media platforms.
• Strategies for efficient video production and using music and subtitles effectively.
• Analyze popular videos to understand effective editing and composition.
• Fundamentals of shooting: camera settings, shot types, lighting, and confident presentation.

Part 3
Leveraging Advanced AI: Scaling Up Your Social Media Content

Dive into the advanced applications of AI in social media beyond scripting, teaching you how to use AI-driven tools to create visually stunning content and optimize your social media strategy.

• Harness AI for creating compelling and brand-aligned visual content.
• Utilize AI-driven insights for deeper audience engagement and feedback analysis.
• Strategies for integrating AI in your social media management, from post scheduling to influencer identification.
• Explore advanced AI applications for elevating image and video content on social platforms.
• Navigate AI tools to enrich your social media strategy and grow your digital footprint.

Part 4
Charisma on Camera: Boosting Your On-Screen Presence

Transform your on-screen impact with this focused exploration into building a captivating screen presence. Learn the secrets of exuding confidence and charisma in front of the camera, that engages and retains your audience.

• Techniques to project confidence and authenticity on camera.
• Developing a charismatic and relatable on-screen persona.
• Strategies for engaging your audience through compelling presentation skills.
• Overcoming camera shyness and enhancing your visual storytelling.
• The art of non-verbal communication and its impact in video content.
• Tailoring your on-screen presence to resonate with diverse audiences.

Part 5
Profitable Platforms: Monetizing Your Social Media Influence

Discover how to effectively monetize your social media presence and transform it into a profitable extension of your brand and business.

• Dive into the world of affiliate marketing, sponsored posts, and direct product sales on social media.
• Learn how to monetize your social media presence while maintaining the trust and loyalty of your audience.
• Strategies to transform your followers into paying customers, clients, or dedicated supporters.
• Create a funnel that effectively guides your audience from your social media content to your products and offers.

Part 6
Cultivating Virality: Strategies for Expanding Reach and Followers

Learn to identify and leverage key drivers of online engagement and master the art of format ideation for maximum impact.

• Navigate the intersection of business strategy and social media tactics.
• Master format ideation and develop content variations to captivate diverse audiences.
• Employ research and analysis techniques to identify and test engagement drivers.
• Understand the ‘Jenga Theory’ and its application in social media strategy.
• Analyze and refine content strategies based on student case studies and feedback.
• Discovering and applying new techniques for enhancing reach and virality.

What you’ll learn

1. Build a Strong Brand Presence that Attracts and Grows Your FansLearn how to establish and position your brand as a dominant force in your niche. Discover strategies to distinguish your brand voice and identity, making it resonate with your target audience and outshine competitors.
2. Connect Deeply with Your Audience & Increase EngagementUnlock the secrets to fostering authentic and meaningful connections with your audience. Learn to create content that sparks interactions and builds a loyal community around your brand.
3.  Create A Winning Content Strategy for Your BrandDevelop a well-defined and strategic roadmap for content creation and distribution. Learn to align your content with your brand goals and audience needs, ensuring a consistent and impactful online presence.
4. Bringing Confidence and Charisma to the ScreenMaster the art of on-screen presence. Learn techniques to enhance your charisma and confidence in videos, live streams, and webinars, making every appearance a captivating experience for your audience.
5. Leveraging AI: Supercharge Your Content CreationDiscover how AI can help expand your content’s reach and effectiveness, without the need of additional hires, freelancers or added workload to your schedule.
6. Making Money and Turning Fans into BuyersTransform your social media followers into a profitable customer base. Learn monetization strategies that convert fans into loyal buyers and understand how to seamlessly integrate sales into your social media strategy.
7. The Art of Viral Storytelling that Captures AttentionMaster the art of crafting stories that resonate and spread like wildfire. Learn how to weave narratives that capture attention, encourage shares and comments, and elevate your content to viral status.

Meet your trainers

Nuseir Yassin
Entrepreneur & Influencer

From captivating millions with his ingenious 1-minute daily videos to amassing a 10 million-strong following by November 2018, Nuseir Yassin is a trailblazer in digital storytelling. As the driving force behind Nas Academy, he’s revolutionizing how storytelling and social media growth are taught, reaching from individuals to world governments.
His groundbreaking content across various platforms has amassed an astounding 20 billion views, making him a titan of digital influence. Nuseir continues to impact the content creator landscape through his highly-acclaimed Nas Summit, which has been described as ‘Davos for International Content Creators’.

• Founder of Nas Academy, a pioneering platform in social media and storytelling training.
• Author of ‘Around the World in 60 Seconds’, chronicling his unique journey in social media mastery.
• Amassed over 20 billion combined views across multiple social media platforms

Brendan Kane
Founder of Hook Point

Brendan Kane is the mastermind behind the two definitive books on social media growth: ‘One Million Followers’ and ‘Hook Point,’ both of which are the go-to manuals for companies to expand their products or services to a wider audience.
As the pioneer of influencer marketing campaigns, Brendan has codified the formula for going viral, and has been the go-to strategies for A-listers like Taylor Swift and Rihanna, as well as iconic brands such as Netflix, Disney and NBC. Today, his company Hook Point, has been instrumental in generating billions of views, millions of followers, and over $1 billion in revenue for his clients.

• Renowned author of ‘One Million Followers’ and ‘Hook Point,’ revolutionizing social media strategy.
• Achieved a landmark in digital influence by gaining one million followers in less than 30 days.
• Pioneered influencer marketing techniques at Lakeshore Entertainment, setting new industry standards.

Vishen Lakhiani
Founder of Mindvalley

Vishen Lakhiani transformed a modest $700 investment into Mindvalley, a global education powerhouse with close to $150 million in annual sales, all without VC funding or loans. His expertise in brand building through social media catapulted Mindvalley to over 18 million fans worldwide.
As a master storyteller, Vishen’s impactful viral videos on misleading food labeling have amassed over 50 million views, influencing governmental policy changes. He’s the brain behind innovative platforms like Mindvalley Quests and A-Fest, and leads the company’s outreach into Fortune 500 corporations and governments globally.

• Founder of Mindvalley, a leading education company with a community of 18 million students.
• New York Times Bestselling author of “The Code of the Extraordinary Mind,” available in 25+ languages.
• Creator of viral content and personal growth technologies, including the widely endorsed 6 Phase Meditation.

John Lee
Entrepreneur

John Lee is renowned in the business hubs of Singapore and Dubai, drawing crowds of 4,000 to his sold-out seminars. His expertise in leveraging social media for business growth makes him one of the most sought-after speakers, teaching entrepreneurs how to amplify sales and visibility on digital platforms.
A self-made millionaire by 27, John has built several seven-figure businesses, including a company he took public in 2019. John’s extensive social media following exceeds 6 million, underscoring his influence in the entrepreneurial sphere.

• Author of bestselling book of ‘Business Hack,’ which lays out the definitive roadmap to business growth and online marketing success.
• Awarded ‘Man of the Year’ in 2017 by Global Women Magazine, and regularly featured on Forbes, The Wall Street Journal and the BBC.
• Amassed a community of 6 million social media followers and students from all over the world.

Marisha Lakhiani
Chief Growth Officer – Mindvalley

Marisha Lakhiani, Mindvalley’s Chief Growth Officer, is renowned for her groundbreaking marketing strategies that propelled Mindvalley to 18 million students globally. Her expertise in blending creativity with strategic acumen has made her a sought-after speaker at top marketing conferences like Ad World and Global Marketing Day.
Marisha’s innovative approach to social media and brand building has not only shaped Mindvalley’s digital presence but also established her as a leading figure in modern marketing. Her work is recognized on prestigious platforms, including Google YoutubeWorks and Meta AI Summit.

• Key architect behind Mindvalley’s rise to 18 million students through cutting-edge social media strategies.
• Featured speaker at international marketing conferences, including Ad World and Global Marketing Day.
• Acknowledged for marketing innovation at esteemed platforms such as Google YoutubeWorks and Meta AI Summit.

Domenic Ashburn
Entrepreneur & Influencer

Domenic Ashburn has quickly risen to one of the leading pioneers in applied AI technology. His remarkable project, AgentGPT, catapulted his social media following to 100,000 in just 22 days, showcasing the power of AI in personal branding.
Domenic also contributed to Adobe’s Generative Fill AI, influencing over 1.2 million people on Instagram, and is currently one of the key trainers of Mindvalley’s AI Mastery program. His venture, Grateful Labs, embodies his vision to intertwine AI-driven education with the values of gratitude and unity, representing the harmonious blend of technology and human empathy.

• Renowned for his ‘AgentGPT’ project, which grew his social media following from 3,000 to 100,000 in just 22 days.
• Founder of Grateful Labs, pioneering AI-driven education that harmonizes technology with mindfulness.

Iman Oubou
Entrepreneur & Influencer

Iman Oubou is an entrepreneur, author, scientist, and a trailblazer in the AI realm, where she skillfully melds content marketing, strategy, and AI. Her journey in content marketing began with the establishment of SWAAY Media, a platform that amplified underrepresented voices through innovative storytelling, marking her as a content marketing authority.
Currently, Iman is spearheading the integration of advanced AI in content creation with her latest venture, Vocable.AI. This platform represents a paradigm shift in content ideation and scaling, streamlining the content lifecycle with pioneering AI technology.

• Keynote speaker at Harvard Women In Business, MIT STEM Conference and Forbes Content Marketing Summit.
• Sought-after trainer on Advanced AI at Mindvalley, Porsche, Mercedes, and ImpactAI and more.
• Author of Amazon bestselling book, ‘The Glass Ledge.’

Jimmy Naraine
Top #1 Rated Speaker & Author

Jimmy Naraine, an internationally recognized authority in online education, brings a unique blend of charisma and confidence to the digital stage. With his top-rated courses on Udemy, he has empowered over 350,000 students worldwide, fostering compelling on-screen personalities and confident communicators.
Transitioning from a corporate career with companies like Goldman Sachs, Jimmy has carved a niche in creating engaging, high-impact online courses. His work has earned over 60,000 stellar ratings and acclaim from Forbes, Entrepreneur, and Business Insider.

• Top-rated Udemy author with a global student base of over 350,000.
• Renowned for courses that enhance on-screen charisma and build personal brands.
• Featured in Forbes, Entrepreneur, and Business Insider for his innovative online education strategies.

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