*** Proof of Product ***
Exploring the Essential Features of “Nir Eyal – Hooked: How To Build Habit-Forming Products”
- 14 Video lessons in HD
- 2h 54m of class content
- Exclusive bonus content
The information presented by Nir was excellent and pertinent to today’s evolution of business development and success. This was beyond my expectation. There was great material that was stimulating and engaging.
Creativelive Student
LESSONS (14)
- Class Introduction
- Introduction To Habits
- Forming A Habit-Frequency
- Bonus Video: Habit-Frequency Hotseat With Cynthia Fontenot
- The Psychology Of Effective Triggers
- Bonus Video: Build A Narrative Hot Seat With Shiva Chhatpar
- The Fundamentals Of Human Behavior Design
- Bonus Video: Mapping The User Path Hotseat With Carolyn Droziak
- Using Variable Rewards
- Bonus Video: Rewarding Users Hotseat With Anand Chhatpar
- Invest For Future Benefits: Loading The Next Triggers
- Bonus Video: Getting Users To Invest Hotseat With John H. & Ryan R.
- The Morality Of Manipulation
- Final Thoughts
CLASS DESCRIPTION
Keep Them Coming Back.
Customers who come back save you time and money. You don’t have to expend as much energy attracting them – they already know you and what you do – and they are a more predictable source of revenue. Learn the science of creating a repeat customer in Hooked: How To Build Habit-Forming Products.
Nir is a writer and thinker whose primary focus is helping businesses unlock the power of habits. In this class, he’ll teach you how to build products and experiences that are inherently “sticky.”
You’ll learn:
- The psychology of triggers and how to build them into your product/service
- How to use variable rewards to increase engagement
- The stages of habit formation and how to optimize them for better retention
Nir will teach you how habits develop and he’ll show you how to apply those insights to your business – no matter what kind of service or products you sell. You’ll also learn about the common design patterns of habit-forming products.
If you want to lower the cost of doing business by increasing the number of repeat customers you work with, don’t miss Hooked: How To Build Habit-Forming Products.
CLASS MATERIALS
- Nir Eyal – Hooked Workbook.pdf
INSTRUCTOR
NIR EYAL
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, The Prophet of Habit-Forming Technology.
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