On Video – Elise Darma

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Exploring the Essential Features of “On Video – Elise Darma”

GET ACCESS TO THE 10-SECOND VIDEOS THAT

Actively Find Me New Customers On Social Media…

…WITHOUT DANCING, REACHING THE
WRONG PEOPLE, OR BURNING OUT.

Get a weekly drop of 5 video ideas and 5 captions for the next year that are perfect for business – so that your short-form video efforts turn into sales

It seems like everrrrry social media platform is demanding more and more video – meaning more time, energy and creativity – and business owners are feeling absolutely zapped.

And yet, the data is undeniable:

TIK TOK WAS THE MOST POPULAR WEBSITE OF 2021

But many business owners still think of TikTok as:

• A social network that’s just for teens and not professionals
• A major nuisance where you must dance for views
• An entertainment-only app where paying customers are non-existent

AS A RESULT, HALF OF YOUR COMPETITORS AREN’T EVEN THINKING ABOUT TIKTOK… YET.

We can’t talk about TikTok without covering the other major player in this arena: Instagram Reels.

In a few short years, Instagram has completely transformed into an app with a bullseye focus on video.

Or more specifically, a “focus on Reels.” (That quote is directly from “Z” man, himself.)

With all this change, you’ve probably noticed some negative side effects like:

• Your followers not seeing your content
• Your reach dropping (like our collective desire for more Zoom calls)
• The cursed “shadow-banning” where your post isn’t seen anywhere on the app except for on your profile

All this can make you feel invisible, like – what’s the point?

But the truth is, these changes bring about a major opportunity for you, too…

Video algorithms are now ACTIVELY WORKING TO FIND YOU AN AUDIENCE.

That’s right. The TikTok and Instagram algorithms are going out of their way to find you new eyeballs for your video content.

Why? Because the more time people spend watching your videos, the more time they spend on their app (which is their ultimate goal).

(This is why profiles have experienced viral growth in the last 2 years like never before.)

The reason your current followers aren’t seeing your content as much is because the algorithms are actually testing it on the For You page (over on TikTok) and the Explore page (hello, IG)… where it’s mostly being shown in front of NEW people.

THE BOTTOM LINE:

the algorithm’s focus is all. on. video.

Since 2020, I’ve experimented with short-form video for business and I’ve found the perfect mix of what works. Because the key to all of this isn’t just making any ol’ video…

But the thing is? These trends change all. the. time.

And the type of short-form video that works for business changes all the time, too.

The solution for a busy business owner or marketer?

You need FRESH batches of video ideas that are adapted to your business model – to increase your video views within your niche – so that you can get more leads and customer (fo’ free).

This 👆 is the formula, my friend…

And now, instead of you having to do all this

searching and strategy on your own…

I’m taking you behind the curtain and sharing access to the exact process AND the exact videos that work for all businesses, including yours.

On Video is a membership for businesses that provides a weekly content drop of short-form video ideas and caption templates – so that your views turn into leads and sales – without dancing, scrolling for hours, or getting burned out from content creation.

PERFECT FOR MARKETERS, SOLOPRENEURS, AGENCIES, AND BUSINESS OWNERS OF ANY NICHE THAT SELLS COACHING, SERVICES OR PRODUCTS.

Every week, you’ll receive 5 short-form video ideas

(paired with 5 caption templates) for your TikTok, Reels, Shorts and Idea Pins that have already been adapted to your business model – whether that’s Coaching, Services or Products (physical or digital).

WITH ON VIDEO, YOU’LL CREATE VIDEOS THAT WILL:

• Connect with your ideal followers in a way that suits your personality – whether that’s on or off camera
• Drive steady traffic to your offers and business, even months after posting
• Actively find your ideal customers FOR you. Thank you algorithms!

By Becoming A Member Of

On Video For The Next Year, You’ll:

SAVE HOURS EACH WEEK

With weekly done-for-you ideas and caption templates that have already been adapted to your business model, you’ll no longer spend time scrolling or brainstorming.

PLAN & EXECUTE LIKE A PRO

If content planning and systems aren’t your strength, you’ll get my entire video creation process that’s powerful whether you’re a solopreneur or have a team.

MAKE VIDEOS THAT WORK FOR YOU

Whether it’s a trend, a talking head video, or an evergreen tip, your short videos will generate views for days, weeks or even months after posting.

HERE’S EVERYTHING YOU GET INSIDE

5 SHORT-FORM VIDEO IDEAS ADAPTED

TO BUSINESS, DELIVERED WEEKLY

Each idea comes with:

• A breakdown of what the concept or trend is
• A guide on how you can adapt the concept to your Coaching, Services or Product-based business
• Any links you need to recreate the trend for your business
• Example videos so you can see what the overall concept looks like

And all ideas come delivered to you in a way that you’ll actually use, including:

• Email format (so that you can read your weekly email and start creating right away)
• Portal access (so that you can sign into your private portal anytime and access up to 3 months’ worth of ideas)
• Calendar format (so you can schedule the ideas directly into your calendar tool of choice)
• Asana format (so that you can import the weekly ideas into your Instagram Production project in Asana)

5 CAPTION TEMPLATES PAIRED WITH

EACH VIDEO IDEA, DELIVERED WEEKLY

While your short-form video gets the views, your caption is what drives the engagement, leads and keeps people on your post longer (and hint: the algorithm loves this).

Each video idea comes paired with a caption template that’s written specifically to increase your visibility, engagement, leads or sales.

This is what you call a major timesaver with ROI to boot!

A DONE-FOR-YOU INSTAGRAM

PRODUCTION BOARD FOR ASANA

Installed in your free Asana account in just seconds, you’ll import my entire system of how my team and I create Instagram content on a consistent basis – with ease. (If you’re new to Asana as a project management tool, don’t worry – I’ll walk you through it.)

You’ll get access to my exact workflow, processes and checklists that keep my content production organized and efficient.

Plus, this same system can be replicated for all your content arms (as we do to keep our 7-figure business churning).

BRAND NEW: TUTORIAL VIDEOS FOR BOTH TIKTOK AND REELS

As a member of On Video, your first vital step is to get up to speed with the TikTok and Reels apps.

Whether you’re brand new to short-form video creation or need to see how “the pros” are doing it, inside, you’ll get snappy how-to video demos on how to film in the apps, edit, add music, add timed text, and use super handy effects like the Green Screen effect.

(And yes, these are updated and refreshed as the apps evolve!)

Plus! These Bonuses Are Yours Right When You Join

60 Caption Templates

Because captions for Reels and TikTok are different from regular captions for posts, with this bonus you’ll unlock an entire bank of 60 caption templates to make your posting process even faster.

You’ll receive 30 caption templates for Reels and another 30 captions for TikTok.

4X The Reach Of Just 1 Video

Do you like the idea of making just one 10-second video and 4X-ing its reach across multiple platforms?

Join On Video today and receive instant access to a workshop where you’ll see the full process on how to create one short video once – and repost it to four different platforms… maximizing your chances of views and virality.

60-Day Launch Calendar

Gain access to a 60-day launch content calendar where I’ll show you exactly what kind of short videos to post in your pre-launch phase, your launch phase, and your post-launch phase.

In this spreadsheet-based content calendar, I break down what objective each video needs to achieve (along with an example videos) and how to use the views to generate more leads and sales for your launch.

10 Faceless Video Templates

For when you don’t want to show your face, use this pack of meme and quote-based video templates designed in Canva (import them into your free account with just one click) and get that video OUT there!

20 Opening Line Hooks

For your “talking head” videos, you need to capture a viewer’s attention in 1 second flat. Use my tried-and-true opening one-liners (all 20 of them!) to stop the scroll and pique curiosity for your next video where you talk directly to camera and share a tip.

Video Monetization Secrets

In this workshop training, we’ll break all the myths when it comes to videos “just being good for views.” You’ll learn how business owners can use short-form video for leads, sales and even paid ads.

On Video Summit

Get on-demand access to the On Video Summit and learn from the best video experts today – from TikTok to YouTube – and walk away with tangible ideas and creation systems you can put into practice right away.

Get ready to take notes as Elise interviews a Billionaire founder and YouTube superstars, all from the comfort of your home.

Featured video experts include: Ed Lawrence, Mandy McEwen, Lissette Calv, Tanner Bell, Keenya Kelly and Suneera Madhani.

Here’s What Happens Next To Join On Video

1. You’ll choose the tier that’s best for you – whether that’s the On Video Membership for Business or the On Video Membership for Agencies.
2. Once you fill in your card details and check out, you’ll receive a welcome email from the On Video Team, giving you access to your private portal that’s already pre-populated with ideas you can use today.
3. Next, you’ll receive an affiliate link that you can share with your audience to earn 30% recurring commissions on every member who you invite to On Video. (This means that if you invite just 4 other Business members, your membership will basically be free!)
4. As a brand new member of On Video, you’ll have access to 3 months’ worth of video ideas that you can use for your business today, and you’ll be set up to receive the next drop of ideas that hits your inbox every Wednesday.

Woke up to 4K views and 160 new followers this morning 🙏. Update! I just posted a second TikTok and in two days, it has gathered 11K views, 2K likes and 200 more followers. 🤯🤩

Let the Algorithms Do What They’re Programmed to Do and Find Customers For You!

All you need to do is create the right kind of videos. But the time is now.

You know you need to get out of your own way and prioritize Reels so you can get all these benefits…

• Free traffic from the world’s most popular site, TikTok
• Getting in front of almost 3 billion people (the number of monthly users on both TikTok & IG)
• The average TikTok user spends 52 minutes a day in the app
• The average Instagram user spends 53 minutes a day
• Algorithms that will find your followers for you – IF you’re on video
• Attention. From. Your. Ideal. Customers. (Cha-ching)

AND THE BEST PART OF ALL?

YOU DON’T NEED VIRALITY TO GET CUSTOMERS.

In fact, you might not want to “go viral” because who

needs random attention just for vanity metrics? (Not me.)

To leverage these video algorithms, all you really need is to go “mini viral” in your small niche. That’s it.

Going “mini viral” in front of your target followers is all you need in order to get leads and sales from your social video content.

This is why I never delete my videos that are so-called “flops.”

Because I know they’re being seen by the right people.

Plus, the algorithm can pick the video up long after posting… taking it from 1K views to 100K to even 1M views… weeks or even months after posting.

Here’s What On Video IS and ISN’T

WHAT ON VIDEO IS:

A Weekly Drop Of Video Ideas

• A membership that gives you fresh short-form video ideas every week
• Created for those who sell Services, Coaching or Products (digital or physical)
• A major timesaver as you’ll no longer need to scroll for ideas or stare at a blinking cursor
• Your go-to source for what’s working today across all short-form video platforms
• A small investment in your biz that can pay off in a big way

WHAT ON VIDEO ISN’T:

An Outdated Course

• A self-study course with 800 hours of video content to go through (erm, no thanks)
• For non-business people who only want to get paid by TikTok or Instagram as a Creator
• Focused on creating high-end videos with complicated transitions or dance moves
• Only trendy video ideas (these are fun, but there’s more to our video strategy)
• A drain on your bank account 😉

YOU MAY BE WONDERING…

Why Should I Trust Her?

I’ve worked with over 30,000 business owners like yourself from various industries (from real estate to fashion to dental to wedding officiants) for the past 9 years AND I make sure that your time is spent efficiently on social media (and profitably).

My superpower is breaking up the big picture into bite-sized, tangible steps. My trainings are short, sweet and to-the-point.

I’m an agency owner, a marketing consultant, and a trusted instructor of both Later and Teachable, where I’ve hosted workshops for their customers.

If Teachable (valued at $134+ MILLION dollars in 2018) trusts me to teach their customers…

And Later (a partner for Instagram) flies me to their studio in Vancouver so that I could film two workshops for their 1M+ customers…

From copywriters to plastic surgeons to Amazon shop owners to property mangers in France… if you’re ever wondering if I can truly help *your* unique business make money on social… the answer is a resounding YES. The question is: are you ready to take that next step?

My students say they work with me because I’m down-to-earth, transparent and genuine. Not to mention a bit cheeky and awkward at times.

But with me, what you see is what you get. I’ve been working for myself for 9 years+ as an entrepreneur (and nope, I didn’t have a rich boyfriend or rich parents) so I know what it’s like to start from scratch and make it happen.

LET’S MEET –

I’m Elise!

Hey there! My name is Elise Darma and I’m an educator for entrepreneurs and marketers who are ready to stop wasting time on social media and actually make money from it.

I’m known for my social media teaching, but what keeps people sticking around and even flying to Bali or Lisbon to meet up with me in real life? (True story.)

(Because we’ve all got better things to do than make content that results in nada.)

My favorite thing ever is seeing the lightbulb go off when you see that it IS possible – and then sharing in your glee when that first payment notification comes in, all from social media.

I’ve been featured in Forbes, Entrepreneur, Brit + Co, Elite Daily, Teachable and Later for my social media marketing expertise.

And now I can’t wait to help you get on video.

HERE’S THE THING…

Now, More Than Ever, Algorithms Are Actively Putting Your Videos In Front Of Your Ideal Followers.

But the key to leveraging these video-hungry algorithms?

You gotta get on video – today. 😁

The good news?

It’s not too late to create just one video that turns into 100K views, 1K followers and 100 leads or sales.

As “Z man” says, focus on video because algorithms have changed to find your audience FOR YOU… all while your competition continues to snooze on video.

And the better news?

You don’t even have to go viral to see results.

All you need is to go “mini viral” in your small niche to see a return on your video efforts.

Get On Video Today And Set

Your Entire Next Year Up For Success

Join today for $290 and get 260 video ideas plus 260 caption templates for the next 365 days (works out to be just $0.79 cents a day). On Video is designed to be as budget-friendly as possible so that you can get in today, and see results tomorrow.

Plus, you get instant access to all the juicy bonuses inside the program, including an experienced Videos Coach!

As all algorithms continue to prioritize video content, the time to leverage short-form video for your business is right now.

The truth is… yes, you don’t *have to* add videos to your business.

Your content strategy can stay the same, all while the data continues to show that all algorithms are prioritizing video like never before.

In the last 2 years, we’ve seen fast-paced growth in social accounts that hasn’t been seen since ye early days of Instagram.

If you missed the early boat on Instagram, today is your second chance.

But you gotta act today. Right now.

All algorithms are actively looking to show your videos to the right people.

You just need to get On Video.

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/