*** Proof of Product ***
Explore the power of Google Analytics 4 in BigQuery with Simo Ahava. Dive into a comprehensive course that covers everything from setting up your environment to advanced query techniques. Unleash the full potential of GA4 data analysis in BigQuery.
Exploring the Essential Features of “Simo Ahava – Google Analytics 4 in Big Query“
Getting Started
- Setup the BigQuery Environment
- Link Google Analytics 4 and Google BigQuery
- Access the Course Dataset
- Explore the Google Analytics 4 Export Schema
- Run Your First SQL Query
Events & Users
- Understand GA4’s Session and User Data Models
- Sessionize the Event Data Stream in BigQuery
- Group Data by Users and Different User-Based Dimensions
- Access User Properties
- Learn How to Unnest Data
- Learn About Query Costs (and Optimization)
Engagement & Retention
- Replicate and Customize GA4’s Sessionization Logic
- Use “Engagement” as a Way to Segment Data
- Build Custom Pathing Reports to Show How Users Navigate Your Website
- Build Comprehensive Event Reports and Event Funnels
- Replicate and Customize GA4’s Retention Model
- Integrate Google BigQuery with Google Data Studio
Monetization & Lifetime Value
- Explore the Ecommerce Event Schema in the GA4 Data
- Calculate Ecommerce Metrics
- Explore How GA4 Utilizes “Items” in Ecommerce Events
- Build a Comprehensive Items Funnel Report
- Calculate and Visualize the Lifetime Value of Users
Advanced Queries
- Learn Advanced Techniques for Working with Google BigQuery and Google Analytics 4
- Craft Your Own Concept of an “Engaged Session”
- Combine GA4 Data with Other Public Datasets
- Flatten the GA4 Schema to Work with Relational Databases
- And Many More. This Section Is Constantly Updated with New Content
FAQs of “Simo Ahava – Google Analytics 4 in Big Query“
Q1: What prerequisites do I need for this course?
A1: This course assumes basic knowledge of Google Analytics and SQL. Familiarity with Google BigQuery is beneficial but not required.
Q2: How frequently is the course updated?
A2: Simo Ahava regularly updates the course with new content and techniques, ensuring you stay up-to-date with the latest GA4 and BigQuery features.
Q3: Is this course suitable for beginners?
A3: While some prior experience is helpful, the course offers clear explanations and examples that make it accessible to learners of all levels.
Q4: Can I access the course materials at my own pace?
A4: Yes, you can learn at your own pace. Once you enroll, you’ll have lifetime access to the course materials.
Conclusion
Unlock the potential of Google Analytics 4 in BigQuery with Simo Ahava’s expert guidance. Whether you’re new to data analysis or looking to enhance your skills, this course provides valuable insights and hands-on experience for professionals at all levels. Start your journey today and gain a deeper understanding of GA4 data analysis in BigQuery.
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