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Exploring the Essential Features of “Tara Swiger – Marketing for Crafters: Create the Right Plan”
- 10 Video lessons in HD
- 4h 55m of class content
- Exclusive bonus content
LESSONS
1. The Power Of Knowing What You Want In Business
2. Achieving Success In Your Craft Business
3. Make Your Craft Business Goals More Doable
4. How To Choose The Right Tools To Run Your Craft Business
5. How To Develop A Business Action Plan
6. A Crafterβs Guide To Experimenting In Business
7. Evaluating The Results Of A Business Experiment
8. Tips On Mapping Your Business Goals
9. Setting Craft Business Goals
10. How To Develop And Implement Your Business Strategy
CLASS DESCRIPTION
Create A Plan You Are Excited About.
The world is awash in good marketing ideas. The key to success is having a concrete marketing plan that aligns with your goals. In Marketing for Crafters: Creating the Right Plan, Tara Swiger will help you structure a plan that is just right for the way you want to do business.
Every crafter brings a unique set of skills, dreams, and limitations to their business, and it is essential you are clear about the commitment you want to make to marketing so you can create a plan and actually stick to it. In this course, Tara will help you get honest about what you want and help you chart the course for getting there. With so many options available, marketing can feel incredibly overwhelming β Tara will teach you a process for vetting new marketing ideas and platforms, and teach you skills for evaluating the usefulness of marketing tools before you commit.
Marketing for Crafters: Creating the Right Plan will show you how to structure a marketing plan that attracts loyal customers and keeps you excited about your business.
TARA SWIGER
Tara Swiger is an author, podcaster and maker. Her weekly show, Explore Your Enthusiasm, helps makers, artists and entrepreneurs get profitable, share their work confidently, and push past what’s stopping them. She’s the author of Market Yourself (a guidebook to making a marketing plan for your craft business) and Map Your Business (a workbook for breaking your dreams into To Dos). Tara teaches around the world at industry trade shows, creative conferences, and tiny workshops
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