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Exploring the Essential Features of “The Industry Handbook”
A Complete Guide to Identifying Attractive Industries to Build Businesses in
Tools used by top 1% entrepreneurs
- Complete guide to identify attractive industries to build businesses in
- Increase your chances of being in right industries at right time
- Understand nitty-gritties of your Industry for better decision making
- Use research-backed insights to convince your investors, employees, customers about your vision
What’s the biggest problem you face when you want to start your own business?
You might have your next big ideas
But you are still figuring out…95% of Entrepreneurs don’t even know what are the relevant parameters to evaluate their business
Do you know why most Investment Bankers, Financial Analysts & Consultants Are Great as Entrepreneurs
That’s because of this 1 skill that they have & other don’t – Industry Analysis. They can decode and break down any industry and find out all major red flags before entering into one!
That’s the Power of Industry Analysis
This book is EXACTLY about this.
It makes you go from someone with a few random ideas to someone with 100% clarity of what he needs to do next
Let’s dig deeper
How does this book help in evaluating businesses?
Study the target audience & Craft a product/service your Customers want to buy
- Identify the pains, gains, desires of your customer
- How to establish a product-market fit in your industry
- Check strength of any idea/product using ‘value proposition map’
- How did Swiggy, Byju’s crack their products
Most textile firms struggle & IT firms thrive because
Industry structures guide their success! Decode It
- Â Who is more powerful in the industry – buyer / supplier?
- Which player gets the maximum profits?
- How big can it become? What is the current market size?
- How stable is the business? Any disruption risks?
- Pricing power, demand & supply, risks, key risks?
Which industry is inherently more Profitable?
Analyze financial metrics & pick winning businesses
- Which business has the highest Return on Investment
- How capital heavy or light is the business?
- Margins, scalability, capex, cashflow?
- Is debt a good option for the industry?
What should you do to
Survive the Competition in the Industry
- How Coca Cola, Zara, Netflix competitively positioned themselves
- How to build a competitive advantage
- How to differentiate your product / service innovatively
- How to price your product in competitive industry
Have a Look at the Complete Curriculum of the Book
1. Value Proposition – Understanding Customer-Product fit
- Customers for Products
- Products for Customers
- Value Proposition Design
- Customer Profile
2. Understanding Customers’ Needs & Expectations
- Gains expected by customers
- Pains of customers that are to be relieved
- Risks faced by customers
- Product fits for different Customer Segments
- How to relieve pains through your products
- How to create gains through your products
3. First Tier: Understanding Industry Structure
- Value Chain Analysis – primary & secondary activities
- Value System – understanding buyers & suppliers
- Industry Map – how are the players integrated
- Profit Pool – who gets the maximum profits in the industry
- Major Industry Risks
- Forecasting the Demand-Supply in Industry
4. Second Tier: Size, Stability, and Profitability of the Industry
- Market Size Study – how big can this become
- Industry Stability – is the industry prone to disruptions
- Pricing Power in the Industry – can you price higher
- Competitive Life Cycle – Innovation, Growth, Maturity, Decline
- Disruptions & Sustaining Innovation
- Government Regulations about the Industry
5. Third Tier: Profit Forces affecting the Industry
- What is the supplier power
- What is the Buyer Power
- Threat of Substitution in the industry
- Threat of New Entrants in the industry
- Competitive Rivalry in the industry
6. Fourth Tier: Industry Profitability, Growth, and Investment Needs
- ROE – Return on Equity
- ROCE – Return on Capital Employed
- Free Cash Flow Analysis
- Industry Investment Requirements
7. Evolution of the Industry
8. Trends and Practices
9. Risks and Growth Potential
10. Industry Sheet, Qualitatives, and Conclusion
Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/