Turn Your Etsy Shop into a Sales Machine – Lisa Jacobs

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Turn Your Etsy Shop into a Sales Machine
Lisa Jacobs

23.7KSTUDENTS
96%RECOMMEND THIS CLASS
24STUDENT WORK

• 43 Video lessons in HD
• 11h 23m of class content
• Streaming access on desktop and mobile browsers
• Offline sync with our iPhone & iPad apps

LISA JACOBS
Lisa Jacobs is a marketing consultant for creative entrepreneurs. Her expertise comes from her own success in turning $100 of supplies into thousands of sales and a top-earning Etsy® storefront. 

LESSONS
1 Introduction To Workshop 04:30
2 The Anatomy Of A First Impression 15:24
3 The Truth About Online Business 06:17
4 Etsy Is A Tool For Your Business 10:30
5 What Is Shop Cohesion? 11:56
6 Common Etsy Mistakes To Avoid 13:52
7 Product Photography Overview 46:09
8 Your Product Photography Checklist 02:58
9 How To List Titles Properly 12:37
10 Shop Cohesion Checklist 05:39
11 Examples Of Best-Selling Etsy Shops 22:32
12 Get Your Shop Found On Etsy With Tim Adam 13:21
13 Etsy Shop Critiques With Lisa And Tim 1:00:15
14 The Etsy Buying Process 07:42
15 Copywriting For Etsy 15:56
16 Find Your Ideal Customer 13:11
17 How To Stand Out On Etsy 09:04
18 Find New Customers For Your Etsy Shop 20:29
19 Intro To “Market Your Etsy Shop” 05:37
20 The Etsy Marketing That Matters 12:56
21 The Etsy Marketing System 26:44
22 Your Etsy Sales Funnel 09:48
23 Gain Exposure For Your Etsy Shop 21:54
24 Why You Should Create A Marketing Goal 08:39
25 What Should Be In Your Etsy Marketing Strategy? 04:18
26 Build An Etsy Marketing Calendar 25:38
27 Examples Of Etsy Marketing Strategies 20:18
28 A Facebook Strategy That Works 10:29
29 How To Go From 0 To 30k On Instagram W/ Kara Benz 53:21
30 Etsy Marketing Review 05:59
31 Build Your Own Etsy Marketing Campaign 15:12
32 Marketing Plans That Won 16:35
33 Boost Your Marketing With Paid Advertsing 17:59
34 Advertise Your Etsy Shop 11:48
35 When To Add Advertising 13:47
36 Build An Ad Strategy 11:17
37 What Type Of Ad Should You Run? 31:44
38 Create Your First Ad Campaign 08:04
39 How To Ride A Trend 10:05
40 How To Write An Ad 07:06
41 Attract The Right Customers 04:51
42 Set Your Advertising Budget 11:54
43 Example Of An Ad Campaign That Won 25:06

CLASS DESCRIPTION
Bringing your creative business to Etsy® can tap you into the wide online market, but it isn’t as simple as setting the product of your hard work in the store window and waiting for customers to wander by. To make your online storefront irresistible to customers, you have to learn to showcase your products effectively.

Join creative marketing guru Lisa Jacobs for three in-depth sessions on how to use Etsy as it’s meant to be used – as a sales platform.  

Session 1: Build an Etsy Storefront That Sells
You’ll learn:

• What it takes to get your Etsy shop found online
• How to avoid common Etsy mistakes that are hurting your sales
• How to fine-tune your storefront to attract visitors and convert them into buyers

You’ll learn to give your business new energy, especially if you’re struggling to stand out in the crowded online marketplace or dealing with long droughts without a sale.

Session 2: Market Your Etsy Shop to Sold-out Success
You’ll learn:

• Talk about your product in a way that gets people excited to buy
• How to gain big exposure for your brand and products
• How to create a consistent business plan with predictable results

Get paying customers to your Etsy storefront using simple, proven marketing strategies. No far-fetched theories, generalized blanket statements, or big business comparisons here – just specific, direct training for creative business owners.

Session 3: Advertising for Creative Business Owners
You’ll learn:

• How and when to build an ad campaign into your marketing strategy
• How to create a successful ad campaign that attracts the right customers
• Where and how to advertise your products

Etsy is a great sales platform, but only as long as you are able to get the word out about your brand and your products. Build a successful advertising campaign into your marketing strategy, and bring your small business to new customers.

Please see the full list of alternative group-buy courses available here: https://lunacourse.com/shop/