Daysha Veronica (Edewi) – Understanding Viral Content

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Exploring the Essential Features of “Daysha Veronica (Edewi) – Understanding Viral Content”

• 5 Video lessons in HD
• 1h 24m of class content

LESSONS

1. Class Introduction
2. Understanding Virality
3. Understanding The Social Media Ecosystem
4. Understanding Your Metrics Of Success
5. Understanding Virality Recap & Q&A

CLASS DESCRIPTION

Make Sense Of The Internet To Successfully Promote Your Content

It’s the Holy Grail for anyone who’s active on social media: going viral. We all want our posts, photos, and videos to grab the attention of a wide swath of the internet so we can achieve our personal and professional goals, but how do you make that happen? Veteran digital media producer Daysha Veronica (Edewi) will give you the tools to distribute your content effectively. In this class, you’ll learn how to:

In this class, you’ll learn how to:

• Understand audience behavior and attitudes so you can design content that gets noticed.
• Differentiate between the various social media platforms and what works best for each.
• Evaluate your posts and define the metrics of success.

Getting your online content to reach the masses isn’t easy, but this class will give you the tools you need to better understand the social media ecosystem and design content that’s poised to make a splash.

DAYSHA VERONICA (EDEWI)

Daysha Veronica (Edewi) is a veteran digital media producer who was a producer at BuzzFeed, and created over a hundred well-known, viral short-form videos that focused on gender, race, identity, health/wellness/fitness and body positivity. In just 3.5 years, her videos alone have collectively generated over half a billion views globally across Facebook and YouTube. Her videos have been featured on The Huffington Post, Bustle, and Refinery29, among other prominent media outlets, and she has been a featured guest speaker for Hubspot Academy, YTH Live, Project Ava, Scripps College, Concord Academy, USC, and more. Prior to BuzzFeed, she graduated cum laude from Scripps College with a Bachelor of Arts in Media Studies and Psychology. She now runs her own lifestyle blog/website called Yes Queen.

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